Makayla Barbone
Smithtown
Summary
Motivated and versatile student at the Fashion Institute of Technology adept at balancing academic pursuits with multifaceted professional experiences. Front desk experience has allowed me to improve my communication skills and deliver customer service. Possess valuable marketing insights gained through an internship experience at The Fashion Foundation contributing innovative ideas and strategies. Additionally, demonstrate strong leadership and content creation skills by effectively managing social media platforms for a non-profit organization, A proactive individual eager to expand my experience and excel in industry environments.
Overview
2
2
years of professional experience
Work History
Social Media Assistant
Joseph LaRosa Jr. Foundation
08.2023 - Current
- Maintained the company's online social presence and created branded communications for social media campaigns.
- Wrote creative copy to drive traffic to brand websites.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Photographed fundraising events
- Created content to promote fundraising events
Front Desk Receptionist
Energy Fitness
05.2022 - Current
- Greeted guests at the front desk and engaged in pleasant conversations while managing the check-in process.
- Scheduled, coordinated, and confirmed appointments and meetings.
- Completed data entry and filing to keep records updated for easy retrieval.
- Confirmed appointments, communicated with clients, and updated client records.
- Implemented marketing and promotional initiatives to increase occupancy.
- Used quick response and dynamic service skills to build relationships with patrons and improve customer retention rate.
Intern
The Fashion Foundation
01.2022 - Current
- Assisted in creating written, video, and image content for marketing channels.
- Attended marketing meetings to learn new tasks and brainstorm marketing tactics
- Contributed to mock-ups, email campaigns, and social media content.
- Photographed merchandise and wrote descriptions of products for sale via e-commerce.
- Increased brand awareness and followers through comprehensive social media campaign management.
- Created engaging content to catch attention of potential customers.
Education
Associate of Applied Science - Advertising And Marketing Communications
Fashion Institute of Technology
New York, New York05.2025
Skills
- Copywriting
- Social Media Strategy
- Brand Awareness
- Content Creation
- Graphic Design
- Content Development
- Product Knowledge
- Social Media Management
- Interpersonal skills
- Problem-solving abilities
- Promotional Planning
- Photography
Timeline
Social Media Assistant
Joseph LaRosa Jr. Foundation
08.2023 - Current
Front Desk Receptionist
Energy Fitness
05.2022 - Current
Intern
The Fashion Foundation
01.2022 - Current
Associate of Applied Science - Advertising And Marketing Communications
Fashion Institute of Technology
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