MAKEBA MORING
Buford,GA
Summary
Account Executive and Strategic Partnerships Leader with a proven record of generating six-figure pipelines and closing high-value advertising deals. Expertise in AI-driven sales strategies and enterprise negotiations consistently drives international business growth and measurable revenue outcomes.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Senior Sales Account Executive
X (formerly Twitter)
Buford, Georgia
09.2025 - Current
- Generated 30-50 qualified opportunities monthly through AI-enhanced outreach, contributing to pipeline growth.
- Closed high-value digital advertising deals, driving consistent revenue growth.
- Managed and expanded $250k-$500k+ active sales pipeline across multiple verticals.
- Led negotiations with decision-makers, securing favorable contract terms that strengthened partnerships.
- Improved conversion rates by over 20% through data-driven messaging and targeting.
- Cultivated relationships with key clients, resulting in increased account satisfaction and retention.
- Collaborated with cross-functional teams to optimize account management processes.
- Analyzed market trends to identify new business opportunities and mitigate risks.
Media Host & Executive Producer
The Dr. Makeba Show
01.2020 - Current
- Built and monetized media platform, increasing audience reach across digital channels
- Secured sponsorship and partnership opportunities, enhancing content monetization
- Leveraged AI tools to scale content production and boost audience engagement
Founder & CEO
Well Vigor Consulting
Norcross, GA
12.2015 - Current
- Built and scaled a consulting firm generating six-figure revenue through strategic partnerships and client acquisition
- Negotiated high-value contracts with executives and business owners, securing long-term recurring revenue streams
- Closed domestic and international deals in wellness, media, and business sectors, enhancing market presence
- Increased pipeline conversion rates by 25%-40% through optimized outreach systems
- Developed integrated campaigns that resulted in significant client growth and expanded brand visibility
Event Manager
PMI Institute of Atlanta / Ell Vigor Consulting
01.2018 - 01.2022
- Secured sponsorship deals and partnerships, driving significant revenue growth for events
- Boosted event engagement and attendance by 30%-50%, enhancing overall participant experience
- Coordinated cross-functional collaboration with stakeholders and vendors, ensuring seamless event execution
Education
Ph.D. - Holistic Nutrition
Clayton College of Natural Health
Birmingham, ALSkills
- Enterprise sales and revenue
- Deal and C-level negotiation
- Strategic partnerships and account management
- Pipeline development and management
- AI-driven prospecting
- CRM proficiency (Salesforce, HubSpot)
- Sales forecasting
- Client acquisition
- Market analysis
- Customer relationship management
- Effective communication
- Brand visibility
Certification
- HubSpot Certified (CRM & Inbound Sales)
- Salesforce CRM Certification (Sales & Pipeline Management)
- AI Sales & Automation Certification (Advanced AI & Prompt Engineering)
Awards
- Top Sales Performer Award - Recognized for exceeding revenue and pipeline targets
- Excellence in Negotiation & Business Development Award
Timeline
Senior Sales Account Executive
X (formerly Twitter)
09.2025 - Current
Media Host & Executive Producer
The Dr. Makeba Show
01.2020 - Current
Event Manager
PMI Institute of Atlanta / Ell Vigor Consulting
01.2018 - 01.2022
Founder & CEO
Well Vigor Consulting
12.2015 - Current
Ph.D. - Holistic Nutrition
Clayton College of Natural Health