Malia Gonzales
Union City,CA
Summary
Business Marketing graduate with a strong foundation in marketing and PR. Successfully increased Instagram followers by 270% and created engaging TikTok content, demonstrating a commitment to effective branding and audience engagement.
Overview
4
4
years of professional experience
Work History
Sales Supervisor
Marc Jacobs
Santa Clara, CA
04.2026 - Current
- Monitored KPIs like conversion rate, UPT, and average transaction value to shape weekly business strategies.
- Created 20+ trend-driven TikTok videos that reinforced brand identity and engaged target audience.
- Drove sales by delivering personalized styling recommendations.
Entrepreneur
Stella Jeanne Vintage
Remote
06.2022 - Current
- Completed 500+ online sales of secondhand clothing via Depop, Poshmark, and Mercari, achieved and maintained 5-star customer rating through effective social media marketing and strong customer relations.
- Organized and managed vendor booth at Thrift Fest 2024 (Pleasanton, CA), utilized event marketing strategies to engage customers and increase sales.
Social Media Marketing Intern
Fremont Creates
Fremont, CA
12.2025 - 06.2026
- Increased Instagram followers by 270% and Facebook followers by 1,047% through targeted engagement strategies during internship.
- Boosted Instagram profile views by 75% in April 2026.
- Contributed to event planning and brainstorming sessions, generating innovative marketing initiatives.
Barista
Feng Cha Teahouse
Newark, CA
01.2023 - 04.2026
- Processed 100+ transactions per shift, enhancing customer satisfaction in a fast-paced environment.
Marketing Intern
B+N Industries
Burlingame, CA
06.2022 - 08.2022
- Shadowed marketing professional, gaining insights into daily operations and marketing strategies.
- Conducted market research to identify trends and customer preferences.
Education
Bachelor of Science - Business Marketing
San Jose State University
San Jose, CA05-2026
Skills
- Marketing & Branding: Branding, Content Marketing, Trend Analysis, Customer Engagement
- Digital Tools: TikTok, Instagram, YouTube, Canva
- Analytics & Data: Google Analytics, Excel
- Event Planning & Public Relations: Event Planning, Creativity
- Interpersonal & Organizational: Team Collaboration
Accomplishments
- Her Campus SJSU: Marketing Trendsetter
-Researched potential brand partnerships that aligned with our chapter’s mission, increasing opportunities for strategic marketing.
-Brainstormed and produced creative, trend-driven content for TikTok and Pinterest to boost engagement and grow audience reach while analyzing social media analytics.
Timeline
Sales Supervisor
Marc Jacobs
04.2026 - Current
Social Media Marketing Intern
Fremont Creates
12.2025 - 06.2026
Barista
Feng Cha Teahouse
01.2023 - 04.2026
Entrepreneur
Stella Jeanne Vintage
06.2022 - Current
Marketing Intern
B+N Industries
06.2022 - 08.2022
Bachelor of Science - Business Marketing
San Jose State University