MARC MULGRUM
Yorktown Heights,NY
Summary
Highly motivated leader with extensive experience in sales, marketing, strategy, operations, and management, with a focus on digital media. Goal-oriented manager with distinguished experience in various industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing revenue growth targets.
Overview
14
14
years of professional experience
Work History
Senior Vice President of Global Sales
Setplex
White Plains, NY
11.2019 - Current
- Expanded global market presence by identifying and securing new sales opportunities in LATAM, Asia, Europe, and North America.
- Collaborated with marketing department to develop targeted campaigns that generated qualified leads for sales team to pursue.
- Managed complex negotiations involving multiple stakeholders, successfully closing deals with favorable terms for all parties involved.
- Maintained up-to-date knowledge of industry developments, competitor activities, and regulatory changes affecting target markets around world.
- Manage major channel partnerships including multi-billion infrastructure YOTTA
- Closed $50mm deal for India Government
- Collaborated with executive leadership team members on long-term strategic planning that ensured sustainable success for company.
Chief Of Sales
Klangoo
New York, NY
01.2016 - 10.2019
- Managed multiple in Europe, EMEA and U.S.
- Developed technology partnership with Local Media Consortium.
- Executed MSA with access to 1200 newspapers and local broadcast companies.
- Increased sales that leveraged 6 patents in semantic understanding to drive audience engagement, increase session time and page/video views for publishers in 100 languages.
- Sold to global publisher universe including McClatchy, Reach PLC, Hearst, Post Media, Forbes, Graham Broadcasting, BBC, CNN, Fox News, SKY, News Corp, CBS, and NBC.
- Delivered accurate sales forecasts based on thorough analysis of historical data and current trends in order to facilitate informed decision-making at executive level.
- Collaborated cross-functionally to optimize end-to-end sales processes, from prospecting through post-sales support services.
- Managed complex negotiations with key accounts resulting in long-term contracts that bolstered annual revenue figures significantly.
Chief Operating Officer
Zanthion
New York, NY
12.2016 - 06.2019
- Optimized supply chain management strategies; reducing lead times while maintaining product quality standards for increased customer satisfaction rates.
- Established key performance indicators for each department to track progress toward organizational goals effectively.
- Shaped solutions and approaches by leveraging trends in customer marketplaces and industries.
- Drove revenue growth with successful launch of new products and services to meet customer needs.
- Developed quarterly business plans to evaluate cost projections.
- Led operational oversight and budgetary supervision for over 5 locations.
Vice President Of Broadcast Licensing
Youtoo Technologies
New York, NY
01.2013 - 06.2014
- Sold white-labeled interactive and social TV platforms into broadcast and cable networks.
- Developed sales plan and strategic direction of company through transition from cable channel to SAAS-based services.
- Acquired new clients such as Univision, NBC/UNI, Oxygen, CBS and Telemundo Networks, Graham Broadcasting, and Fox Local News.
- Actively sold into local broadcast, production companies, and large cable networks including MTV, ABC, CBS, Fox News, ABC News, and Turner Broadcasting
- Generated recurring revenues of $80k per month plus one-off events.
- Enhanced company profitability by implementing strategic business plans and optimizing operational processes.
- Spearheaded organizational restructuring initiatives, streamlining operations and reducing overhead costs.
- Transformed customer experience by designing and executing comprehensive service improvement initiatives aimed at enhancing satisfaction levels.
Head Of Business Development
Anvato (A Google Company)
New York, NY
01.2010 - 12.2013
- Led international business development providing enterprise on-line video technology solutions.
- Generated revenues above $16mm.
- Established Endplay as reseller generating over $80k per month in revenue.
- Optimized product portfolio by identifying underperforming offerings and implementing targeted improvements or discontinuation plans.
- Managed budget planning process, allocating resources effectively across various departments and initiatives for optimal ROI.
- Increased deal size through upselling strategies combined with value-added service offerings.
- Researched product pricing, ratings and performance and created comparison spreadsheets to evaluate competitors.
- Developed new proposals, contracts and procedures to draw in more clients and streamline work operations.
Education
Bachelor of Arts -
Syracuse University
Syracuse, NY06.1991
Skills
- Revenue Growth
- Negotiation expertise
- Sales process optimization
- Client Relationship Building
- Product positioning
- CRM Software
- Sales Presentations
- Competitor Analysis
- Strategic Planning
- Customer Portfolio Management
- Contract Management
- Channel Partnerships
Timeline
Senior Vice President of Global Sales
Setplex
11.2019 - Current
Chief Operating Officer
Zanthion
12.2016 - 06.2019
Chief Of Sales
Klangoo
01.2016 - 10.2019
Vice President Of Broadcast Licensing
Youtoo Technologies
01.2013 - 06.2014
Head Of Business Development
Anvato (A Google Company)
01.2010 - 12.2013
Bachelor of Arts -
Syracuse University