Mariah Petkovich
Summary
Driven Business Development and Marketing Manager known for high productivity and efficient task completion. Possess key skills in market analysis, strategic partnership building, and sales strategy development. Excel in communication, leadership, and problem-solving to drive business growth and foster strong relationships with clients and partners.
Overview
7
7
years of professional experience
Work History
Business Development Manager
MD Data
Tampa
06.2023 - Current
- Established partnerships that enhanced service offerings and broadened market reach.
- Collaborated with marketing teams to create promotional strategies and campaigns.
- Cultivated client relationships to boost satisfaction and improve retention.
- Created presentations for law firm partners and associates that highlighted business opportunities.
- Identified potential clients, built relationships, and negotiated contracts.
- Participated in weekly meetings with executive leadership team members to discuss progress toward goals.
- Managed social media platforms to drive audience interaction and growth.
- Created compelling content for digital marketing channels and promotional materials.
- Developed social media marketing strategies to help brand company and increase sales.
- Organized events such as trade shows, conferences, seminars.
- Planned events such as conferences, meetings and workshops.
- Utilized CRM software to track sales activities and customer interactions.
- Used cold calling and networking to sell products and services.
- Sourced new sales opportunities through inbound lead follow-up.
Marketing Representative
Bayview Medical and Rehab
Tampa
06.2022 - 05.2023
- Developed engaging marketing materials that effectively promoted services at Bayview Medical and Rehab.
- Coordinated community outreach events that significantly increased patient engagement and awareness.
- Managed social media accounts to enhance online presence and patient interaction.
- Collaborated with healthcare professionals to align marketing strategies with service offerings.
- Implemented marketing campaigns and strategies by interacting with consumers.
- Planned and organized promotional events to expand brand recognition and customers.
- Created content for social media campaigns, websites, and other digital platforms.
Medical Sales Representative
Radiance Medspa
Tampa
04.2021 - 05.2022
- Cultivated relationships with healthcare professionals, enhancing awareness and adoption of aesthetic treatments.
- Informed clients about product benefits and treatment options, facilitating informed decision-making at the medspa.
- Conducted market research to identify potential leads and business opportunities.
- Collaborated with marketing team to create promotional materials for new services.
- Assisted in organizing events to showcase medspa offerings and engage potential clients.
- Attended industry conferences to stay updated on trends and competitor offerings.
- Educated healthcare providers on product features, benefits, and usage instructions.
- Hosted product demonstrations, lunch-and-learns, and other educational events for medical personnel.
- Strengthened partnerships with physicians through regular visits, effectively communicating product features and service offerings.
- Scheduled appointments with healthcare professionals to promote products or services.
- Responded promptly to inquiries from prospects about products or services offered.
- Served as primary contact for named accounts encompassing account management and sales responsibilities.
- Utilized CRM software systems for tracking leads, managing accounts, and generating reports.
Assistant Manager
Enterprise Rent-A-Car
Tampa
01.2019 - 04.2021
- Managed daily operations and ensured compliance with company policies.
- Trained and mentored new team members on service standards.
- Oversaw customer interactions to enhance satisfaction and loyalty.
- Coordinated vehicle maintenance schedules to ensure fleet reliability.
- Assisted in inventory management and tracking of rental vehicles.
- Implemented process improvements to streamline rental transactions.
- Resolved customer issues and facilitated effective communication between departments.
- Developed staff schedules to optimize workforce efficiency and service coverage.
- Managed customer service inquiries and complaints in a timely manner.
- Supervised daily operations including scheduling shifts, assigning duties.
- Collaborated with management on developing strategic plans for achieving business goals.
- Coordinated with other departments to ensure smooth flow of operations.
- Organized training sessions for new hires to familiarize them with the workplace environment.
- Developed a system for tracking inventory and ordering supplies.
- Established processes for monitoring customer satisfaction levels.
- Completed thorough opening, closing, and shift change functions to maintain operational standards each day.
- Remained calm and professional in stressful circumstances and effectively diffused tense situations.
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
Education
Bachelor of Science - Marketing
University of South Florida
Tampa, FL05-2018
Skills
- CRM management
- Digital marketing
- Customer retention
- Sales forecasting
- Brand development
- Event planning
- Market analysis
- Relationship building
- Team collaboration
- Relationship development
- Goals and performance
- Verbal and written communication
Timeline
Business Development Manager
MD Data
06.2023 - Current
Marketing Representative
Bayview Medical and Rehab
06.2022 - 05.2023
Medical Sales Representative
Radiance Medspa
04.2021 - 05.2022
Assistant Manager
Enterprise Rent-A-Car
01.2019 - 04.2021
Bachelor of Science - Marketing
University of South Florida