Mario Caruso
Hillsborough,NC
Summary
Accomplished Sales Manager offering more than 10 years of experience developing and maximizing personal and sales team performance. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging.
Overview
19
19
years of professional experience
Work History
Sales Manager
RED BULL DISTRIBUTION COMPANY
11.2016 - Current
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Resolved customer issues quickly to close deals and boost client satisfaction.
- Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
- Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Met with clients, delivering presentations, and educating on product and service features and offerings.
- Recruited and hired top-level talent to add value and expertise to sales department.
- Implemented systems and procedures to increase sales.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
- Prepared sales presentations for clients showing success and credibility of products.
Key Account Sales Manager
RED BULL DISTRIBUTION COMPANY
01.2012 - 11.2016
- Managed high-profile territories, generating new business and increasing existing account sales by 36%.
- Prospected new business leads through in-person presentations and cold calling.
- Utilized all microsoft based systems to create sales forecasts to target monthly, daily and yearly objectives.
- Conducted thorough demographic and economic research and analysis to produce reports using Nielsen, IRI and account provided data sets.
- Developed presentations to expand distribution and increase market share.
- Developed and delivered presentations to key customers to position products and services.
- Analyzed key competitors to respond to competitive threats.
- Trained teams to optimize service delivery in alignment with individual needs to boost customer satisfaction.
- Built and maintained strong client relationships to drive business growth.
- Supported sales and reporting for large and medium-sized accounts.
Sales Representative
Wisdom Beverage
03.2008 - 01.2012
- Managed customer accounts to secure customer satisfaction and repeat business.
- Trained and mentored new sales representatives.
- Retained excellent client satisfaction ratings through outstanding service delivery.
- Developed and maintained comprehensive understanding of products, services and competitors to enhance sales presentations.
- Used customer insights to develop innovative sales strategies to increase sales.
- Met with existing customers and prospects to discuss business needs and recommend optimal solutions.
- Developed and delivered engaging sales presentations to convey product benefits.
- Created professional sales presentations and seminars to effectively demonstrate product features and competitive advantages.
- Answered customer questions about products and services, helped locate merchandise, and promoted key items.
- Listened to customer needs and desires to identify and recommend optimal products.
- Engaged in friendly conversation with customer to better uncover individual needs.
Large Format Sales Representative
Hay Distributing
10.2004 - 03.2008
- Addressed each customers' needs and wants to recommend suitable product options.
- Maintained routine communication with clients to assess overall satisfaction, resolve complaints, and promote new offerings.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Contacted customers and prospects to generate new business to achieve company growth goals.
- Used consultative sales approach to understand and meet customer needs.
- Kept detailed records of inventories, completed sales and customer information to enhance customer experiences.
- Clarified customer requests, forwarded product information and answered questions to support sales operations.
- Supported customers continuously from sales process to product set-up and use.
- Managed sales plan activities, promotions and product launches resulting in expanded revenues and branding.
- Maintained sales tracking reports to support operational enhancements and implement corrective actions.
- Serviced existing accounts on regular basis to maximize revenue.
- Researched potential clients and markets to prepare for appointments.
Education
Bachelor of Arts - Business Administration And Management
Kent State University
Kent, OH08.2004
Skills
- Analytical Problem Solver
- Prospecting Skills
- Communication and Engagement Techniques
- Sales Territory Growth
- Verbal and Written Communication
- Market and Competitive Analysis
- Budgeting and P&L
- Instructing
- Microsoft Office
- Coordination
- Direct Sales
- Negotiation
- Speaking
Timeline
Sales Manager
RED BULL DISTRIBUTION COMPANY
11.2016 - Current
Key Account Sales Manager
RED BULL DISTRIBUTION COMPANY
01.2012 - 11.2016
Sales Representative
Wisdom Beverage
03.2008 - 01.2012
Large Format Sales Representative
Hay Distributing
10.2004 - 03.2008
Bachelor of Arts - Business Administration And Management
Kent State University
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