Mark Marcello
Palm Harbor,FL
Summary
Accomplished Sales Manager offering high performance leading development and implementation of superior sales strategy. Proven track record of identifying and creating profitable business opportunities, qualifying authentic prospects and cultivating strong partnerships. Demonstrated expertise in team leadership and development.
Overview
10
10
years of professional experience
Work History
New Car Sales Manager
Maher Chevrolet
St. Petersburg, FL
11.2016 - Current
- Managed day-to-day operations of the dealership's new car sales department.
- Supervised 15-20 team members during daily operations including coaching, counseling, motivating, scheduling.
- Gained market share in new sales performance through aggressive team training.
- Monitored competitor activities and adjusted pricing accordingly to remain competitive.
- Ensured compliance with all applicable laws governing automobile dealerships.
- Analyzed monthly reports to determine areas of improvement in overall performance.
- Resolved customer complaints regarding products or services in a timely manner.
- Leveraged CRM database to drive customer contacts, appointments, and sales.
- Maintained CSI scores above zone and region scores while still achieving high gross profit on sales and finance.
Pre Owned Sales Manager
Tallahassee Ford Lincoln
Tallahassee, FL
04.2014 - 10.2016
- Managed the daily operations of a used car lot, including customer service, sales, and administrative tasks.
- Increased pre owned sales from 30 vehicles per month to 65-75 per month while increasing gross profit and eliminating wholesale loss.
- Oversaw acquisition, services, and repairs to bring vehicles up to showroom standard for retail sale.
- Developed marketing strategies to increase sales of used vehicles.
- Negotiated prices with customers, ensuring profitability while providing excellent customer service.
- Analyzed market trends and competitor data in order to identify opportunities for improvement.
- Coached, developed and motivated team to achieve revenue goals.
- Developed strategies to enable a turn rate of under 30 days.
Skills
- Sales Training
- Customer Needs Assessment
- Inventory Control
- Price Negotiation
- Team Development
Timeline
New Car Sales Manager
Maher Chevrolet
11.2016 - Current
Pre Owned Sales Manager
Tallahassee Ford Lincoln
04.2014 - 10.2016
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