Mark T. Kaspar
Palm Harbor,Florida
Summary
A proven, successful professional with experience in all aspects of leadership, consulting, recruiting, sales, management, training, marketing, and as a corporate speaker. Possesses an entrepreneurial spirit and mentality that still works and complements a corporate environment. Has proven ability to consult, sell and work with the highest level professionals on an equal level. A unique combination of accomplishments in all the above areas, via face-to-face, telephone, and internet, and in the areas of Leadership, sales, sales management and consulting. Ability to deliver specialized service with consistent sales and top profit margins. Expertise and proven success in building successful sales teams, professional business and personal sales relationships, customer loyalty, and promoting long-term business partnerships. A capable and compelling Speaker regardless of audience size or diversity. Able to both train and sell at the top level regardless of the product. Always at the top of Customer Satisfaction ratings. Has had success in numerous fields and TOP FIVE ACCOLADES in the Automotive Sales, Direct Mail Sales, and Financial Services Sales industries.
Knowledgeable sales and marketing manager with proven track record in driving sales growth and building strong client relationships. Successfully led national sales teams to achieve significant market expansion and brand recognition. Demonstrated strategic planning and leadership skills to enhance team performance and exceed sales targets.
Demonstrates strong analytical, communication, and teamwork skills, with proven ability to quickly adapt to new environments. Eager to contribute to team success and further develop professional skills. Brings positive attitude and commitment to continuous learning and growth.
Dynamic individual with hands-on experience in a variety of industries and with top level success and talent for navigating challenges. Brings strong problem-solving skills and proactive approach to new tasks. Known for adaptability, creativity, and results-oriented mindset. Committed to making meaningful contributions and advancing organizational goals.
Results-oriented achiever with proven ability to exceed targets and drive success in fast-paced environments. Combines strategic thinking with hands-on experience to deliver impactful solutions and enhance organizational performance.
Proactive and goal-oriented professional with excellent time management and problem-solving skills. Known for reliability and adaptability, with swift capacity to learn and apply new skills. Committed to leveraging these qualities to drive team success and contribute to organizational growth.
Experienced leader with strong background in guiding teams, managing complex projects, and achieving strategic objectives. Excels in developing efficient processes, ensuring high standards, and aligning efforts with organizational goals. Known for collaborative approach and commitment to excellence.
Overview
29
29
years of professional experience
1
1
Certification
Work History
Semi-Retired
Semi-Retired
04.2022 - Current
Founder / Owner / President
S4 MARKETERS, LLC
Palm Harbor, FL
01.2011 - 01.2023
- S4 MARKETERS, LLC. is a Specialty Consulting Firm in the Marketing, Advertising, AND Business Solutions Industries with our goal being to bring a higher level of advice and consultative services to our clients to increase their results. Areas of expertise include Seminar Marketing, Recruitment and Event Marketing, Lead Generation, E-mail Marketing, Telephony, and Prospect Lists. S4M does not take a fee for services, as we earn our revenue from the numerous vendors we place our client's business through, based on what both we and our clients determine will be the best path to success. We cover virtually all areas in these fields.
Independent Contractor – Senior National Business Consultant/ Recruiter/Agency Development
STRYDE SAVINGS / GMG
01.2018 - 01.2020
- This Position was added to my business to increase revenue and lead generation.
- SS / GMG helps businesses reduce taxes, find and receive specialized tax incentives such as cost segregation studies, R & D Studies, hiring incentives via WOTC, reduce costs, receive loans, retirement planning via IUL/PREMIUM FINANCING, and other services.
Florida Regional Executive Director of Operations, Territory #2
NATIONAL ADA- ACCESSIBILITY COMPLIANCE NETWORK
Palm Harbor, FL
01.2012 - 01.2014
- This Position was added to my business to increase revenue and lead generation.
- NADA-ACN) offers business owners, commercial property owners and commercial property management companies a comprehensive ADA COMPLIANCE INSPECTION SURVEY to be completed at the business location for the purpose of determining if the business is in compliance with current ADA (Americans with Disabilities Act) laws. Mark was the OPS MGR. for REGION # 2, consisting of 11 counties in mid-central Florida covering apx. 500,000 businesses. www.NADAACN.net.
National Sales Director
Summit BusinessMedia Agent Media Corp. / Agent Sales Journal Magazine
Clearwater, FL
01.2010 - 11.2010
- Proposed to SBM a Program to implement a B2C Marketing Program focusing on Seminar Marketing, Lead Generation, Recruiting Events and Mailings, and List Sales to be offered to financial services professionals, Insurance companies, Broker-Dealers, and F.M.O.'s. Essentially the same program I had developed for NCA DIRECT, but with SBM's ability to market the program through their 14 industry publications and vast client and prospect databases. Created the S3 PROGRAM (Summit Seminar Solutions) in January, 2010 with the help of the SBM Marketing Division. In charge of ALL aspects of the program including marketing strategies, mailer designs, order forms, production oversight, vendor selection and negotiations, sales, website content and implementation, copy writing, etc. and The marketing began in March, 2010, and developed sales and accounts that generated apx. $140,000.00 in gross revenue through October, 2010 (6 months) with only myself selling the program. Average sale apx. $4,000.00 Added 2 staff members in October, 2010.
- Developed and executed national sales strategies to enhance market penetration.
- Led cross-functional teams to align marketing and sales initiatives for improved performance.
- Cultivated relationships with key stakeholders to drive revenue growth opportunities.
- Negotiated contracts with major clients, securing long-term partnerships and commitments.
- Managed large-scale trade shows and events, showcasing company offerings to potential buyers in various industries.
- Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
- Led a high-performing sales team, providing coaching and development to drive individual success.
- Demonstrated expertise in product offerings by conducting informative presentations at industry conferences or client meetings.
- Implemented innovative marketing campaigns that increased brand awareness and generated leads for the sales team.
- Managed team of sales representatives, providing guidance, coaching and support.
- Managed and motivated sales team to increase revenue 87% in 8 mos.
Financial Services Marketing Division National Sales Manager/ Corporate Speaker/Marketing Developer
Network Consulting Associates, Inc. (NCA DIRECT)
Oldsmar/ Tampa, FL
01.2008 - 01.2009
- Hired to develop and implement from inception, the direct mail program for the Financial Services Marketing Division of NCA, as well as to formalize the program. Continuing business development of Program, both internally and externally. Created all aspects of the Program, from forms, marketing, pricing, newsletter creation, design of mailing pieces from postcards to recruiting pieces, etc. Primary responsibilities also include developing new clientele from the one-man offices to F.M.O.'s (Field Marketing Organizations) using both telephone and in-person presentations. Responsibilities cover all aspects of this Division including hiring and development of Sales Consultants, commission reports, sales training, product development, etc. In 16 months, went from beginning to averaging over $65,000.00 per month in sales with ZERO marketing dollars.
Financial Marketing Division National Accounts Manager / Corporate Speaker
Response Mail Express, Inc.
Tampa, FL
01.1997 - 01.2007
- 10th employee hired; during tenure assisted in growth of fledgling division from $250,000 in annual sales to $40 million level, employing staff of 190 in 12 years.
- Added innovative products and services outside of main job function that exceeded $7 million in additional revenue, specifically the recognition for the need for telephony services (RSVP AND CONFIRMATION CALLS) which led to solidifying a contract for these services with an outsourced provider, and later implementing an in-house program to replace the outsourced provider to produce additional revenue.
- Consistently highest gross profit per sale while maintaining superior customer satisfaction levels; resulted in most referrals (10 – 15 per month), out of 27 Reps.
- Sold over $1 million per year, an average of 240 sales per year, last eight out of ten years with consistent growth and leading profit margins all 10 years.
- Provided consulting to individual financial advisors, insurance agents, estate planning attorneys, corporate level brokerage dealers, insurance companies, and financial marketing organizations, as well as other industries. Main focus was on direct mail marketing campaigns, with the emphasis on selling the SEMINAR SUCCESS PROGRAM and other marketing strategies. This was 95% telemarketing position, and the balance used recruiting events and presentations through teleconferencing, live events, and trade shows to promote R.M.E. products and services. Prepared and executed contracts at the personal producer and corporate account levels for the purpose of solidifying long term commitments form clients. A recognized expert in Business to Consumer and Business to Business Seminar marketing and lead generation using direct mail and telephony services for seminar marketing.
Education
Courses in English, Theatre, minor in Vocal Music
Illinois Wesleyan University
Bloomington, ILGED - undefined
Wheeling Community High School
Wheeling, ILSkills
- Proficient in Microsoft Office
- Proficient in computer use
- Brand development
- Clear and concise communication skills
- Account Management and Coordination
- Consultative Selling Expert and Relationship Building
- Multichannel sales expertise
- Business growth and retention
- Business development
- Account development
- Industry expertise
- Contract negotiations
- MULTIPLE areas of expertise
- Contract negotiation expertise
- Sales training and leadership
- Deal closing
- Sales presentations
- Client relationship management
- Social media marketing
- Client acquisition
- Pipeline development
- Revenue growth
- Profitability optimization
- Sales coaching
- Trade show representation
- ALL forms of marketing
- Sales leadership and training
- Excellent communication
- Active listening
- Verbal and written communication
- Detail-oriented
- Relationship building
- Rapport and relationship building
- Product knowledge
- Interpersonal skills
- Analytical thinking
- Presentations and public speaking
- Objection handling
Affiliations
- N.E.A. The National Ethics Association – Paused
- C.R.C.C (Clearwater Regional Chamber of Commerce, Silver Level ) INACTIVE
- BNI (Business Networkers International) Westchase (Tampa) Florida- 2011-2013
- NADA-ACN (National Americans w/ Disabilities Accessibility Compliance Network – Current
- M3 LINKED ( Networking Group) - Paused
- 1st Veterans Bank of Arizona - In Progress - Advisory Board Member
Certification
- Founded S4 Marketers, LLC, a Consulting Firm for marketing and advertising specializing in the financial services arena. 2011 - 2023
- CORPORATE VISION MAGAZINE: Marketing, PR, & Design AWARDS-Best Seminar Marketing and Advertising Consultancy—USA 2017, 2018, 2020, 2021
- Created and developed the SUMMIT SEMINAR SOLUTIONS (S3) Program for Agent Sales Journal 2010
- Creator and Author of THE I.M.A.G.E.S. REFLECTIONS Newsletter 2008-2009
- Creator and Author of “The 20 Keys To Unlocking A Successful Seminar Marketing Campaign”. 2008
- Creator and developer of the Financial Services Marketing Division of NCA DIRECT 2008
- Created the NCA PARTNER PROGRAM for the purpose of acquiring corporate accounts- 2008
- Created “TRIUMVERATE PROGRAM”, an organizational template for sales/support staff- 2004
- Million Dollar Sales Club, Response Mail Express, Inc. 2000-2006
- Top Producing Sales Manager, Capital Creation Group, Inc. 1995
- Walk-Around Sales Presentation Regional Champion, Mitsubishi Motors, U.S.A. - 3 Times
- Walk-Around Sales Presentation District Champion, Mitsubishi Motors, U.S.A. - 4 Times
- Walk-Around Sales Presentation Dealership Champion, Mitsubishi Motors dealerships, - 5 Times
- Top Customer Satisfaction Ranking for Auto Sales, (J.D. POWERS), 97 %+ 10 years straight
- 02-15 INSURANCE LICENSE - FLORIDA, ARIZONA, AND TEXAS (INACTIVE)
- 0256 LEGAL EXPENSE INSURANCE LICENSE - FLORIDA (INACTIVE)
- ADA TITLE III COMPLIANCE INSPECTOR (COMMERCIAL AND GOVERNMENT PROPERTIES)
Languages
English
Native or Bilingual
Awards
ACHIEVEMENTS / AWARDS / LICENSES
- Founded S4 Marketers, LLC, a Consulting Firm for marketing and advertising specializing in the financial services arena. 2011 - 2023
- CORPORATE VISION MAGAZINE: Marketing, PR, & Design AWARDS-Best Seminar Marketing and Advertising Consultancy—USA 2017, 2018, 2020, 2021
- Created and developed the SUMMIT SEMINAR SOLUTIONS (S3) Program for Agent Sales Journal 2010
- Creator and Author of THE I.M.A.G.E.S. REFLECTIONS Newsletter 2008-2009
- Creator and Author of “The 20 Keys To Unlocking A Successful Seminar Marketing Campaign”- 2008
- Creator and developer of the Financial Services Marketing Division of NCA DIRECT 2008
- Created the NCA PARTNER PROGRAM for the purpose of acquiring corporate accounts- 2008
- Created “TRIUMVERATE PROGRAM”, an organizational template for sales/support staff- 2004
- Million Dollar Sales Club, Response Mail Express, Inc. 2000-2006
- Top Producing Sales Manager, Capital Creation Group, Inc. 1995
- Walk-Around Sales Presentation Regional Champion, Mitsubishi Motors, U.S.A., 3 Times
- Walk-Around Sales Presentation District Champion, Mitsubishi Motors, U.S.A., 4 Times
- Walk-Around Sales Presentation Dealership Champion, Mitsubishi Motors dealerships,- 5 Times
- Top Customer Satisfaction Ranking for Auto Sales, (J.D. POWERS), 97 % + 10 years straight
- 02-15 INSURANCE LICENSE - FLORIDA, ARIZONA, AND TEXAS (INACTIVE)
- 0256 LEGAL EXPENSE INSURANCE LICENSE - FLORIDA (INACTIVE)
- ADA TITLE III COMPLIANCE INSPECTOR (COMMERCIAL AND GOVERNMENT PROPERTIES)
Timeline
Semi-Retired
Semi-Retired
04.2022 - Current
Independent Contractor – Senior National Business Consultant/ Recruiter/Agency Development
STRYDE SAVINGS / GMG
01.2018 - 01.2020
Florida Regional Executive Director of Operations, Territory #2
NATIONAL ADA- ACCESSIBILITY COMPLIANCE NETWORK
01.2012 - 01.2014
Founder / Owner / President
S4 MARKETERS, LLC
01.2011 - 01.2023
National Sales Director
Summit BusinessMedia Agent Media Corp. / Agent Sales Journal Magazine
01.2010 - 11.2010
Financial Services Marketing Division National Sales Manager/ Corporate Speaker/Marketing Developer
Network Consulting Associates, Inc. (NCA DIRECT)
01.2008 - 01.2009
Financial Marketing Division National Accounts Manager / Corporate Speaker
Response Mail Express, Inc.
01.1997 - 01.2007
GED - undefined
Wheeling Community High School
Courses in English, Theatre, minor in Vocal Music
Illinois Wesleyan University