Mark Van Zeeland
Kaukauna,WI
Summary
Seasoned Vice President and servant leader with a proven track record in sales, strategic planning, financial management and team leadership. Skilled at implementing operational improvements to drive productivity and profit growth. Demonstrated abilities in fostering positive relationships with stakeholders, partners, and clients while delivering high-impact business results. Known for problem-solving acumen, innovative thinking, and strong communication skills.
Overview
15
15
years of professional experience
Work History
Vice President, Commercial
Schneider National Inc.
Green Bay, WI
02.2017 - Current
- Oversaw all commercial functions for a $170M tanker operation, including sales, customer experience, solution design, and revenue management.
- Led the implementation of the sales channel strategy to enable consistent achievement against operating ratio goals, including a record 80% OR in 2021.
- Grew dedicated contract revenue within the Tank Transport operation from 5% to 32% over five years.
- Collaborated with intra-department teams to improve productivity by 88% from 2017 to 2024.
- Designed incentive programs that motivated staff members while ensuring profitability targets were met.
- Developed and led through company-wide commercial strategy initiatives as part of Commercial Leadership Team.
Director of Market Development Intermodal
Schneider National Inc.
Green Bay, WI
02.2014 - 02.2017
- Led market and network planning for one of the top three asset intermodal providers in the U.S., now exceeding $1.2B.
- Developed strategic processes for collaboration across sales, pricing, operations, planning, and customer service to optimize business performance by region.
- Accountable for the direction of the operational excellence support team, which implemented strategic technology advancements to improve operating performance.
- Oversaw the project plan for the implementation of the Schneider-owned chassis model, which lowered operating costs by $18M during the first year of full implementation.
Region Vice President Van Truckload
Schneider National Inc.
Green Bay, WI
10.2009 - 02.2014
- Responsible for truckload operating performance within the West and Southwest regions, encompassing over $230M in revenue.
- Led all aspects of commercial and operations execution, with accountability for P&L performance for six division offices.
- Formulated strategies that improved operational efficiency and productivity, to include a regional power lane dispatch model.
Education
Bachelor of Arts - Business Administration
St. Norbert College
De Pere, WI05-1992
Skills
- Challenger Selling Methodology
- Key account management
- Sales presentations
- Market trends and analysis
- Customer education
- Cross-functional team leadership
- Pricing strategy
- Network optimization
Affiliations
- Youth Baseball and Basketball Coach/Volunteer (1994-2019)
- Men's Ministry Group Leader Appleton Alliance Church (2020-2025)
- Mentor/Life coach (Schneider/Alliance Church)
Accomplishments
- 2023 Don Schneider Award Recipient
- Three time Schneider Presidential Award recipient
- 2021 Wrightstown Community Bob Scheauble award recipient
Timeline
Vice President, Commercial
Schneider National Inc.
02.2017 - Current
Director of Market Development Intermodal
Schneider National Inc.
02.2014 - 02.2017
Region Vice President Van Truckload
Schneider National Inc.
10.2009 - 02.2014
Bachelor of Arts - Business Administration
St. Norbert College