Mary Beth Russell
Nashville,TN
Summary
Accomplished Sales Manager offering high performance leading development and implementation of superior sales strategy. Proven track record of identifying and creating profitable business opportunities, qualifying authentic prospects and cultivating strong partnerships. Demonstrated expertise in team leadership and development.
Overview
27
27
years of professional experience
Work History
Senior Account Manager
Nationwide Studios
Goodlettsville, TN
02.2021 - 09.2024
- Developed new business through cold calling, networking, and company leads, consistently expanding the client base and maintaining a full pipeline of prospects
- Managed and grew existing client relationships, providing tailored photography solutions for schools and daycares across the U.S
- Trained and mentored sales team members, enhancing overall team performance
- Awarded Top Salesperson for all three years of employment due to exceeding sales targets and consistently closing deals
- Actively sought new clientele through various methods, including canvassing, referrals, and building strategic partnerships
Account Executive
The Papers Inc.
Nashville, TN
01.1998 - 12.2020
- Identified and developed new business opportunities by gaining deep insights into client objectives, goals, and market trends to offer customized integrated advertising solutions
- Delivered compelling sales presentations, successfully negotiating contracts and closing deals to meet or exceed sales targets
- Expanded client base through proactive prospecting, cold calling, and networking, while consistently nurturing long-term relationships with existing clients
- Produced detailed sales reports, forecasts, and competitive analysis to ensure the company was well-positioned in the marketplace
- Demonstrated creative problem-solving to generate innovative advertising ideas for clients, improving customer retention and success rates
Education
Some College - Business Administration
Middle Tennessee State University
Murfreesboro, TNSkills
- Consultative Sales & Business Development
- Account Management
- Sales Leadership & Training
- Customer Relationship Management
- Strategic Marketing & Sales Planning
- Time Management
- Relationship Management
- Sales Strategy Development
- Client Education & Client Support Follow-Up
- Competitive Market Analysis
Accomplishments
- Ranked 1 Sales Representative from 2000 to 2018 in middle TN and southern KY.
- Led a sales team that grew revenue by 800% within the first three years.
- Expanded the account base from 25 to over 65 accounts during tenure.
- Awarded 'Salesperson of the Year' for 18 consecutive years.
- Trained and mentored new hires, significantly improving team performance and client engagement.
Softwareproficiencies
- Microsoft Office (Word, Excel, PowerPoint, Outlook)
- CRM Systems
Timeline
Senior Account Manager
Nationwide Studios
02.2021 - 09.2024
Account Executive
The Papers Inc.
01.1998 - 12.2020
Some College - Business Administration
Middle Tennessee State University
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