Mary Lee Freeman
Team Player
Long Beach,CA
Summary
Creative Business Owner with exceptional background spent in the fitness industry. Proven leader with engaging demeanor and success working in most demanding environments. Talented in training and mentoring successful teams.
Overview
27
27
years of professional experience
Work History
Business Owner/Operator
Urban Aerial Fitness
04.2014 - 11.2018
- Oversaw end-to-end business processes to maintain proficiency and profitability.
- Consulted with customers to assess needs and propose optimal solutions.
- Trained and motivated employees to perform daily business functions.
- Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
- Served as primary point-of-contact with suppliers and contractors to achieve inventory expectations.
- Kept all building areas and equipment functional and well-organized to promote business performance.
- Employed prompt decision-making and in-depth research to resolve issues.
- Served as principal stakeholder over organization's complete operations.
- Devised and deployed sales and marketing tactics to drive strategic growth and support achievement of revenue goals.
- Prepared bank deposits and handled business sales, returns and transaction reports.
- Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
- Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Actively taught all modalities and built client loyalty via individualized content to suit their abilities and fitness goals.
- Sold the company for two and a half times the original investment
Professional Photographer
Self Employed
11.1995 - 02.2014
- Provided excellent customer service and account regulation, strengthening client relations and boosting revenue.
- Digitally edited photos to enhance appearance.
- Photographed high-quality images for various print and digital projects.
- Displayed portfolio to show off best work to potential clients and promote skills and value.
- Took photos from different angles and perspectives to capture perfect images.
- Leveraged camera gear and equipment to express creative vision.
- Leveraged mechanical mounting systems to improve focus and image stability.
- Scheduled and booked locations for photo shoots, working collaboratively with clients and contacts.
- Assisted clients in selecting poses, wardrobe and backgrounds to photograph different looks, concepts and locations.
- Planned and prepared for on-location and studio shoots.
- Utilized natural and artificial lighting to capture desired images and maintain quality.
- Offered image proofs to help clients choose best photos from shoot.
Sales Representative
Pacific Mutual Life Insurance
02.1992 - 03.1995
- Generated new leads through networking and attending industry events.
- Negotiated contracts with clients and developed relationships with key personnel.
- Developed relationships with Insurance Brokers on the East Coast to promote, provide quotes and sell Pacific Mutual's Group Health Plans.
Education
Bachelor of Arts - Communications/Public Relations
Washington State University
Pullman, WASkills
- Strategic Marketing
- Contract Management
- Personnel Management
- Sales Tactics
- Effective Communicator and Public Speaker
- Operations Management
- Approachable and Outgoing
Timeline
Business Owner/Operator
Urban Aerial Fitness
04.2014 - 11.2018
Professional Photographer
Self Employed
11.1995 - 02.2014
Sales Representative
Pacific Mutual Life Insurance
02.1992 - 03.1995
Bachelor of Arts - Communications/Public Relations
Washington State University
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