Matt Weatherbee
Golden,Colorado
Summary
Dynamic Sales Director with over 25 years of experience, excelling in business development and key account management. Proven ability to cultivate relationships and drive growth. Successfully managing over 350 active accounts while implementing CRM systems to enhance efficiency and customer engagement.
Overview
6
6
years of professional experience
Work History
Sales Director
Call To Arms Brewing Company
Denver, CO
10.2020 - Current
- Skilled sales professional with over 25 years of combined sales and account management experience.
- Established and maintained strong relationships with key accounts and industry professionals to identify new business opportunities, and support future growth.
- Oversaw the design of sales presentations directed toward the distribution team.
- Managed forecasting for fulfillment logistics and future sales activity based on historical performance metrics, and current market trends.
- Organized trade shows and events geared toward increasing brand awareness.
- Implemented CRM systems to streamline sales processes and improve customer relationships.
- Demonstrated track record of opening new accounts and growing existing accounts.
- Managed over 350 active accounts.
Sales Representative, Brand Manager
River North Brewery
12.2018 - 08.2020
- Utilized cold-calling, networking and rapport to build strong relationships with buyers at key on and off premise accounts and chain accounts.
- Developed strategic geographic sales routes to maximize time and efficiency in various territories.
- Worked directly with Breakthru Beverage Distributor reps through sales meetings, ride-a-longs and daily territory recaps.
- Planned and executed festivals and promotional events throughout Colorado.
Education
Bachelor of Arts - Communications And Marketing
University of Pittsburgh
Pittsburgh, PA04.2003
Skills
- Business development and planning
- Key account management
- Territory and time management
- Networking and relationship building
- Negotiation expertise
- Lead generation
- Product presentation
- Forecasting for production and growth
- Events, festivals, and trade shows
- CRM implementation
Affiliations
- Mountain bike coach with GBX. Currently in my fifth season.
Timeline
Sales Director
Call To Arms Brewing Company
10.2020 - Current
Sales Representative, Brand Manager
River North Brewery
12.2018 - 08.2020
Bachelor of Arts - Communications And Marketing
University of Pittsburgh
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