Overview
Work History
Education
Skills
Timeline
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Matthew Ettenger

Columbus,Ohio

Overview

3
3
years of professional experience

Work History

Account Manager

The Blue Swing
Columbus, OH
01.2024 - Current
  • Managed client accounts, delivering tailored promotional product solutions to enhance brand visibility.
  • Oversaw the planning and execution of branded materials for client events, ensuring impactful audience engagement.
  • Sourced and closed $50,000+ in new business within first 90 days through outbound prospecting and warm leads.
  • Negotiated pricing and timelines with vendors, improving profit margins and on-time delivery rate by 20%
  • CRM Tools: Expert in navigating Salesforce and Oracle for pipeline tracking, forecasting, and reporting.

NBCU Intern

NBC Universal Studios
Columbus, OH
10.2023 - 01.2024
  • Executed targeted promotional events, driving 200+ student interactions per week..
  • Creating content for social media campaigns, including blog posts, videos, and infographics.
  • Working with other interns at other universities to see what promotional events work best.

Marketing/Social Media Intern

Pro Sports Outlook
09.2023 - 12.2023
  • Designed and published daily sports content across platforms; grew audience engagement by 30%.
  • Monitored analytics to guide campaign iteration and increase follower interaction.

Sales and Marketing Intern

RHK Recovery Group
Plainview, NY
05.2023 - 08.2023
  • Cold-called over 100 prospects daily, qualifying leads and communicating value propositions effectively..
  • Supported marketing outreach, improving conversion rate through a persuasive pitch strategy
  • Executed marketing communications to increase brand awareness and visibility and influence customer buying decisions.

Intern

National Basketball Association
Cleveland, Ohio
01.2022 - 01.2022
  • Assisted the Commissioner's Office by organizing and guiding team owners through the NBA All-Star Game and all related events.
  • Worked closely with the owners as well as the NBA staff, before and during the game, to ensure the events throughout the weekend ran smoothly.

Education

Bachelor of Science - Business Administration, Marketing

THE OHIO STATE UNIVERSITY, Fisher College of Business
Columbus, OH
05.2024

Skills

  • Salesforce & Oracle CRM Navigation
  • Promotional Product Strategy & Sourcing
  • Client & Stakeholder Management
  • Cross-Functional Team Collaboration
  • Campaign Planning & Execution
  • Lead Qualification & Sales Development
  • Event Marketing & Social Media Strategy

Timeline

Account Manager

The Blue Swing
01.2024 - Current

NBCU Intern

NBC Universal Studios
10.2023 - 01.2024

Marketing/Social Media Intern

Pro Sports Outlook
09.2023 - 12.2023

Sales and Marketing Intern

RHK Recovery Group
05.2023 - 08.2023

Intern

National Basketball Association
01.2022 - 01.2022

Bachelor of Science - Business Administration, Marketing

THE OHIO STATE UNIVERSITY, Fisher College of Business

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Matthew Ettenger