MATTHEW MEAD
Orange,CA
Summary
Successful Marketing Supervisor with an analytical and driven approach. Self-motivated and results-focused with good multitasking, team leadership, and communication strengths. Multi-talented manager and facilitator seeking a dynamic position.
Overview
2
2
years of professional experience
Work History
Marketing Supervisor
20/20 Realtors
Santa Ana, CA
03.2024 - Current
- Spearhead and oversee all marketing campaigns for 20/20 Realtors, including social media, digital marketing, and direct marketing strategies
- Lead and manage a dynamic marketing team, providing direction and support to ensure the successful execution of campaigns and initiatives
- Administer and optimize CRM systems to streamline lead management and enhance communication efficiency
- Engage with potential leads to convert them into prospects, effectively collaborating with real estate agents to facilitate client acquisition
- Develop and implement marketing strategies for two sister companies specializing in lending and escrow services, ensuring cohesive brand messaging and targeted outreach
- Monitor and analyze marketing performance metrics to drive data-informed decisions and continuous improvement across all marketing channels
- Coordinate cross-functional efforts to align marketing strategies with business goals and market trends.
Marketing Assistant/Realtor Assistant
PPF Realty, The McKernan Group
Irvine, CA
08.2022 - 03.2024
- Integrated and coordinated various marketing campaigns to gain leads for the real estate sales team
- Used marketing techniques such as direct marketing, sales, branding, and digital marketing to convert leads as well as set up the real estate team’s brand to be cohesive and recognizable
- Generated content for all social platforms to gain traffic to the team’s website and various other lead-generating sources
- Used data to analyze KPIs of social media campaigns to ensure effectiveness
- Responsible for planning, promoting, and ensuring the smooth running of events in neighborhoods that were made to support and gain sales relationships
- Wrote copy for internet videos, podcasts, and other brand-engaging material.
Education
Bachelor of Science in Business Administration – Marketing - Business Administration - Marketing
Fowler College of Business, San Diego State University
San Diego, CA05.2022
Associate of Science for Transfer in Business Administration - Business Administration
Santiago Canyon College
Orange, CA06.2020
Skills
- Google Suite
- Microsoft Suite
- Cloud software
- Social media platforms
- Marketing Research tools
- Qualtrics
- Stata
- Tableau
- Photography
- Photo/video editing software
- Leadership
Leadership Experience
- Peer Assistant Leadership (PAL), Orange, CA, Leader, 2017, 2018, Focused on reaching out to students and providing them with the help they needed such as mental health, academics, and time management. Organized meeting times to help those students’ needs., Collaborated with other team members on event planning for various PAL events.
- Advertising Club, San Diego State University, San Diego, CA, Member, 2020, Communicated with a team about different advertising techniques and strategies., Got hands-on experience working on case studies on how different companies can advertise themselves more efficiently., Paid close attention to detail when dealing with problem-solving applications.
- Sports Business Initiative, San Diego State University, San Diego, CA, Member, 2020, 2022, Worked with like-minded individuals who focused various skills on the interest of sports in the world of business., Attended weekly meetings for which guest speakers were giving lectures on how to navigate the sports industry., Taught networking abilities as well as applied business strategies.
Timeline
Marketing Supervisor
20/20 Realtors
03.2024 - Current
Marketing Assistant/Realtor Assistant
PPF Realty, The McKernan Group
08.2022 - 03.2024
Bachelor of Science in Business Administration – Marketing - Business Administration - Marketing
Fowler College of Business, San Diego State University
Associate of Science for Transfer in Business Administration - Business Administration
Santiago Canyon College