Maureen Ervin
Colorado City,TX
Summary
Dynamic CEO with a proven track record in business strategy and team leadership. Expertise in driving sales growth and enhancing employee engagement. Committed to fostering a collaborative culture that prioritizes stakeholder relationships.
Overview
41
41
years of professional experience
Work History
CEO
Maureen's Marvels
Midland, Texas
02.2021 - Current
- Championed company culture initiatives to promote employee engagement and satisfaction.
- Recruited, trained, mentored, and managed employees at all levels within the organization.
- Represented the organization at conferences, events, and networking activities.
- Assessed financial performance of the organization on a regular basis and identified areas for improvement.
- Exceeded sales goals through upselling and cross-selling within existing client base as well as strategically attracting new business.
- Developed long-range plans for business growth, resulting in increase in annual sales.
- Directed overall business strategy and vision for growth and innovation.
- Oversaw daily operations to ensure efficient workflow and resource management.
Hairstylist
Self Employed
Midland, Texas
06.1985 - Current
- Consulted with clients to determine desired hairstyle and services.
- Performed haircuts, color treatments, and styling for diverse clientele.
- Maintained cleanliness and organization of salon tools and workspaces.
- Provided tailored education on hair care products and maintenance techniques to empower clients in managing their styles.
- Created customized hair treatment plans to address individual client needs and enhance satisfaction.
- Supervised junior stylists to ensure quality service delivery.
- Managed appointment scheduling to optimize client flow and satisfaction.
- Researched current trends in hairstyling to offer innovative services.
- Provided consultations to clients about their desired hairstyle and hair care needs.
- Educated clients on proper home hair care maintenance techniques.
- Shampooed, conditioned, cut, colored and styled hair according to client's instructions.
- Assisted other stylists with busy periods in the salon.
- Developed relationships with new clients through referrals from existing customers.
- Followed trends in hairstyling techniques to increase customer satisfaction and attract new demographics.
- Pre-booked future appointments to increase repeat business.
- Recommended products to clients based on their individual needs.
- Managed cash register transactions during checkout process.
- Demonstrated knowledge of health and safety regulations in the workplace.
- Applied highlights, lowlights or other coloring techniques.
- Recommended treatment and styling products to customers to meet current needs or resolve specific concerns.
- Monitored inventory levels of salon supplies to ensure availability. of supplies used for styling services.
- Cultivated strong value-added relationships with customers by delivering accurate service and product knowledge to drive earnings.
- Sold conditioner, shampoo, hair treatment, and styling products to educate clients on proper hair care.
- Styled and designed traditional and contemporary hairstyles for men and women daily.
- Performed special hair treatments, scalp massages and updated styling techniques to modernize and streamline services.
- Collaborated with other beauty professionals on projects related to hairstyling.
- Designed and recommended home hair care regimens and treatments to meet individual customer needs.
- Trimmed and styled hair for weddings and special occasions to help clients look and feel best on big day.
- Advised clients on how to maintain their haircuts between visits.
- Performed chemical treatments such as perms and relaxers.
- Selected hair colors, products, and services based on customer preference and individually designed hair care plan.
- Set up workstation and treatment room with products, equipment, and supplies to facilitate services .
- Promoted additional services that aligned with client preferences, enhancing overall service value.
- Attended trade shows and educational seminars to stay up-to-date on current trends in hairstyling.
- Followed updated techniques to color and treat hair and produce consistent results.
- Participated in team discussions regarding marketing strategies for the salon.
- Supervised front-end of salon, booked appointments, inventoried sales area and coordinated employee schedules to maximize operations.
- Created updos for special occasions like weddings or proms.
- Mentored new staff to enhance personal growth and increase productivity.
- Used thinning shears to remove bulk from the hair or create layers.
- Employed styling techniques and hair product routines specifically tailored to Afro-textured hair.
- Kept work stations clean and sanitized scissors, combs and other styling tools.
- Updated and maintained customer information records and beauty services provided.
- Developed new styles and techniques.
- Bleached, dyed or tinted hair using applicator or brush.
- Used curlers, rollers and curling irons to press and curl hair.
- Massaged and treated scalp using hands, fingers or vibrating equipment.
- Shaped eyebrows and removed facial hair using depilatory cream, tweezers or wax.
- Offered clients catalog showcasing hairstyle, cut and color options to meet individual preferences.
Education
Hairstylist
Aladdin Beauty College
Midland, TX04-1985
High School Diploma -
Greenwood ISD
Midland, TX05-1983
Some College (No Degree) - General Studies
Midland College
Midland, TXSkills
- Business strategy
- Sales growth
- Sales optimization
- Customer retention
- Client engagement
- Stakeholder engagement
- Strategic partnerships
- Financial assessment
- Budget management
- Operational efficiency
- Organizational leadership
- Employee development
- Team leadership
- Effective decision making
- Problem solving
- Complex Problem-solving
- Conflict resolution
- Effective communication
- Customer focus
- Relationship building
- Time management
- Teamwork
- Active listening
- Professional demeanor
- Sustainable growth
- Sustainable growth
Affiliations
- Volunteered at Honor Flight Midland, TX
- Volunteered at Kairos of Texas Midland, TX
Timeline
CEO
Maureen's Marvels
02.2021 - Current
Hairstylist
Self Employed
06.1985 - Current
Hairstylist
Aladdin Beauty College
High School Diploma -
Greenwood ISD
Some College (No Degree) - General Studies
Midland College