Summary
Overview
Work History
Education
Skills
Attributes
Timeline
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MB AKPENE

Summary

Dedicated Marketing, Brand, and Communications Manager with over a decade of proven success in developing and executing impactful strategies and campaigns. I specialize in driving organizational growth through the creation of compelling brands, authentic audience connections, and the establishment of progressive partnerships. Passionate about delivering value, I leverage a multifaceted skillset to contribute to sustainable progress and lasting impact for organizations.

Overview

11
11
years of professional experience

Work History

Communications Manager

Sahara Group Foundation, Sahara Group Ltd.
06.2022 - Current
  • Designed and executed a comprehensive communications strategy, led brand communications efforts, established and maintained media relationships, launched an optimized website, implemented a social media content strategy, analyzed data insights, facilitated growth partnerships, collaborated with stakeholders, created impact narratives, managed budget

Corporate Social Responsibility Manager

Interswitch Limited
08.2014 - 02.2019
  • Led philanthropy strategy, collaborated with stakeholders, forged strategic partnerships, co-created 'InterswitchSPAK' competition, orchestrated setup of STEM lab, led investments in startups, orchestrated community engagement initiatives, introduced employee volunteer program, devised communication plans, oversaw budget, led a team.

Brand, Event and Sponsorship Manager

Interswitch Limited
08.2012 - 02.2019
  • Formulated and executed brand strategies, oversaw social media engagement, developed and led experiential marketing strategy, evaluated and negotiated sponsorships, managed brand sponsorships and events, produced and managed events, designed company newsletter, supervised and managed third-party agencies.

Education

Master of Science -

East Central University
Ada, Ok

Bachelor of Arts -

University of Benin
Benin-city, Edo

Skills

  • Brand Management
  • Marketing Strategy
  • Corporate Communications
  • Public & Media Relations
  • Digital & Social Media Marketing
  • Experiential Marketing
  • Product Marketing
  • Content Development
  • Campaign Coordination
  • Impact Reporting
  • Storytelling
  • Event Design & Production
  • Corporate Social Responsibility
  • Non-profit Campaigns
  • Project Management
  • Program Development

Attributes

  • Creative Thinker
  • Strategic Analyst
  • Problem Solver
  • Confident Communicator
  • Effective Networker
  • Efficient Planner
  • Progressive Leadership
  • Emotional Intelligence
  • Positive Personality

Timeline

Communications Manager

Sahara Group Foundation, Sahara Group Ltd.
06.2022 - Current

Corporate Social Responsibility Manager

Interswitch Limited
08.2014 - 02.2019

Brand, Event and Sponsorship Manager

Interswitch Limited
08.2012 - 02.2019

Master of Science -

East Central University

Bachelor of Arts -

University of Benin

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MB AKPENE