McKenna Lee
New York,NY
Summary
Experienced in event coordination and team leadership, adept at driving marketing projects and cultivating strategic partnerships to enhance engagement.
Overview
2
2
years of professional experience
Work History
Entertainment PR and Influencer Marketing Intern
Newhouse
New York, New York
05.2026 - Current
- Developed and executed influencer marketing campaigns that increased brand awareness and drove traffic to company websites.
- Cultivated relationships with influencers to explore collaboration and partnership opportunities.
- Represented brands at promotional events to engage directly with target audiences.
- Analyzed social media analytics to evaluate audience engagement and growth.
- Researched industry trends to inform content development and enhance collaboration efforts.
- Drafted creative briefs to clarify objectives and expectations for collaboration projects.
Shift Manager
Pace University
New York, New York
01.2026 - Current
- Managed a team of research associates to ensure professional and efficient calls aligned with university standards.
- Coordinated nightly operations for student-run call and research center, enhancing outreach to admitted students.
- Trained and mentored new associates, providing performance feedback and real-time coaching to promote development.
- Ensured adherence to university policies and safety regulations, fostering a secure environment.
Front of House Assistant
Thresh Inc
New York, New York
11.2025 - 01.2026
- Coordinated guest-facing operations at Thresh Salon fundraiser, ensuring seamless event flow and enhancing attendee satisfaction.
- Managed check-in and coordinated guest lists to improve overall attendance experience.
- Greeted attendees at the event, creating a welcoming atmosphere. while maintaining a professional atmosphere throughout the evening. Facilitated crowd management to optimize space and comfort for all participants.
Public Relations and Event Intern
SEQUEL
New York, New York
01.2025 - 05.2025
- Coordinated logistics for team meetings and client events, ensuring seamless execution and participant engagement.
- Supported event planning and execution for virtual and in-person engagements, enhancing attendee experience.
- Participated in brainstorming sessions to generate innovative ideas for campaigns.
- Conducted market research to identify customer preferences, informing campaign strategies.
- Maintained databases for influencer relationships to streamline communication.
Social Media Manager
Morgang
New York, New York
09.2024 - 01.2025
- Organized campaign for elected freshman senator, ensuring strategic execution.
Trained campaign staff on effective tabling techniques to enhance student engagement. - Created engaging multimedia content tailored to student interests, boosting online engagement.Achieved a click-through rate of 250 students through targeted social media efforts.
- Created engaging multimedia content tailored to student interests, boosting online engagement.
Achieved a click-through rate of 250 students through targeted social media efforts.
Education
BBA - Arts And Entertainment Management
Pace University
New York, NY05-2028
High School Diploma -
Southern Regional High School
Manahawkin, NJ09-2024
Skills
- Influencer marketing
- Event marketing
- Campaign strategy
- Social media analysis
- Audience analysis
- Creative content creation
- Audience engagement
- Relationship management
- Team leadership
Timeline
Entertainment PR and Influencer Marketing Intern
Newhouse
05.2026 - Current
Shift Manager
Pace University
01.2026 - Current
Front of House Assistant
Thresh Inc
11.2025 - 01.2026
Public Relations and Event Intern
SEQUEL
01.2025 - 05.2025
Social Media Manager
Morgang
09.2024 - 01.2025
BBA - Arts And Entertainment Management
Pace University
High School Diploma -
Southern Regional High School