Hi, I’m
MELANIE HO
La Habra,CA
Summary
\ Creative Social Media Coordinator with positive attitude and great background in cultivating positive online presences across multiple social platforms. Successful developing and managing ever-changing social media content calendars for multiple sites. Coordinates well with graphics team and marketing group to meet objectives.
Overview
5
years of professional experience
Work History
Penske Motor Group
BRAND AND SOCIAL MEDIA COORDINATOR
04.2023 - Current
Job overview
- Created social media content with consistent content and tone.
- Increased customer engagement through social media.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Managed social media accounts for Longo Toyota, Longo Lexus, and 626 Customs, generating interest for existing and upcoming product or service releases.
Longo Toyota
RETAIL PARTS SPECIALIST
11.2020 - 03.2023
Job overview
- Partnered with key internal collaborators to drive receipt and delivery of parts
- Notified inventory control of orders that depleted stock or caused other inventory issues
- Expedited or traced missing or delayed shipments to deliver by specified dates
- Looked up parts for customers and technicians, informing of price and shipping dates
- Placed special orders, submitted online orders or contacted other stores to find desired items.
Longo Toyota
MARKETING INTERN
07.2022 - 12.2022
Job overview
- Brainstormed creative ideas to improve branding and company messages
- Researched competitors and reported details on latest trends
- Worked closely with team, gaining knowledge of day-to-day processes and duties.
City of Walnut
RECREATION PROGRAM LEADER
07.2018 - 12.2021
Job overview
- Collaborated with agency personnel, community organizations and other professional personnel to plan balanced recreational programs for participants
- Provided for entertainment and set up related decorations and equipment
- Managed daily operations of recreational facilities
- Supervised and coordinated work activities of personnel, such as training staff members and assigning work duties
Education
California State Polytechnic University, PomonaPomona, CA
Bachelor of Science from E-
BUSINESS
05.2023
California State Polytechnic University, PomonaPomona, CA
Minor from Communication Studies
05.2023
Skills
- Team Collaboration
- Problem-Solving Skills
- Verbal and Written Communication
- Vehicle Operations Knowledge
- Customer Service
- Critical Thinking
- Strong Communication and Interpersonal Skills
- Computer Proficiency and Microsoft Office
- Digital Media Advertising
- Product Launching
- Social media knowledge
Languages
Chinese (Cantonese)
Native or Bilingual
Timeline
BRAND AND SOCIAL MEDIA COORDINATOR
Penske Motor Group
04.2023 - Current
MARKETING INTERN
Longo Toyota
07.2022 - 12.2022
RETAIL PARTS SPECIALIST
Longo Toyota
11.2020 - 03.2023
RECREATION PROGRAM LEADER
City of Walnut
07.2018 - 12.2021
California State Polytechnic University, Pomona
Bachelor of Science from E-
BUSINESS
California State Polytechnic University, Pomona
Minor from Communication Studies
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