Melcarl Cataluna
Los Banos,CA
Summary
Detail-oriented and results-driven Business Developer specializing in safety and compliance testing, with extensive experience with SaaS and the Compliance market. Skilled in fostering client relationships, managing complex testing projects, and ensuring adherence to regulatory standards, including FCC, CE. Proficient in collaborating with cross-functional teams and delivering exceptional service to drive customer satisfaction and business growth.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Account Manager
LabTest Certification
Delta BC, Canada
01.2025 - 09.2025
- Manage strategic client relationships across Europe and North America, driving satisfaction and retention through proactive engagement and tailored solutions.
- Conduct comprehensive needs assessments for product testing, certification, and compliance (EMC, RF, Product Safety) across diverse industries, including IoT.
- Work alongside diverse teams to optimize operational workflows and improve the efficiency of service delivery. Project focus is 70% on acquiring new business and 30% on client retention, with a monthly quota of $100,000 and an attainment rate averaging between 86% and 100% each quarter.
- Remote
Account Executive
Bay Area Compliance Laboratory
Sunnyvale, CA
01.2024 - 01.2025
- Oversaw testing and certification processes for both new and existing clients to assist them in achieving their compliance goals efficiently and effectively.
- Ensured client projects adhered to necessary regulatory standards, including FCC, CE, and RoHS.
- Worked towards a quarterly target of $70,000, maintaining an average attainment of 75% in new business.
Sales Development Representative
American District Telegraph
Modesto, CA
06.2022 - 11.2023
- Focused on acquiring new business through outreach, making between 60 to 100 calls daily, with a minimum of around 600 calls weekly to meet targets.
- Delivered outstanding customer service and executed an exemplary Model Sales Call while proposing tailored solutions to meet clients' needs in both commercial and business environments.
Assistant Manager
Panda Express
07.2017 - 10.2021
- Promoted products, processed payments, and addressed customer inquiries.
- Trained new staff on support procedures. Conducted inventory checks, managed employee scheduling, and developed strategies to achieve quarterly sales targets across stores.
- Various Locations
Account Executive
Greater Scale
Austin
09.2025 - Current
- Partner with a portfolio of B2B tech clients, including those in the SaaS, Lab Tech, and IoT sectors, to execute outsourced growth strategies and drive revenue.
- Conduct comprehensive growth audits for clients, analyzing sales, marketing, and operational processes to uncover opportunities for optimization and market expansion.
- Execute multi-channel outbound campaigns targeting ideal customer profiles (ICPs), utilizing a mix of human-led and AI-sourced lead generation tactics to drive conversions.
- Design and run rapid, data-driven growth experiments to test channels and messaging, refining go-to-market strategies based on performance metrics.
- Manage and optimize CRM and automation tools for clients, enhancing their tech stack to support scalable, personalized outreach and pipeline building.
- Collaborate directly with client leadership teams in monthly strategy meetings to review key performance indicators, align on goals, and guide continuous improvement.
- Remote
Education
Associate's degree - Business Administration and Management, General
Merced Community College District
Merced, CA12.2022
Information Technology
Western Governors University
Skills
- Compliance Sales / SaaS Sales
- CRM (Salesforce/Hubspot)
- Customer Relationship Management (CRM)
- New Business Development
- Sales & Business Development
- Sales Presentations
- CRM Pipeline Building
- Microsoft Excel
- Microsoft Word
- Cross-Functional Collaboration
- Technical Presentations
- Client relationship management
- Customer satisfaction
- Relationship building
- Project management
Certification
- IT Certification (Google)
- UX/UI Design
- CompTIA A+
Timeline
Account Executive
Greater Scale
09.2025 - Current
Account Manager
LabTest Certification
01.2025 - 09.2025
Account Executive
Bay Area Compliance Laboratory
01.2024 - 01.2025
Sales Development Representative
American District Telegraph
06.2022 - 11.2023
Assistant Manager
Panda Express
07.2017 - 10.2021
Associate's degree - Business Administration and Management, General
Merced Community College District
Information Technology
Western Governors University