MELISA VIVAS
Summerville,SC
Summary
Experienced Cardiac Rhythm Management leader with 20+ years at Medtronic and Abbott supporting complex device therapy, clinical operations, and field execution. Demonstrated ability to lead through influence, develop high performing teams, and partner with physicians, service, and sales leadership to ensure consistent coverage, customer satisfaction, and operational excellence. Known for strong clinical judgment, disciplined execution, and the ability to stabilize and grow business in highly competitive and matrixed environments.
Professional sales representative with high standards and results-driven approach. Proven ability to boost revenue, foster client relationships, and adapt to market changes. Strong focus on team collaboration, effective communication, and delivering strategic solutions. Skilled in sales strategy, negotiation, and customer relationship management. Recognized for reliability and flexibility in dynamic environments.
Overview
21
21
years of professional experience
Work History
Principal Sales Representative
Medtronic
Charleston, SC
05.2023 - Current
- Achieved and exceeded AOP benchmarks by optimizing resource allocation and team collaboration.
- Established and nurtured customer connections to drive product awareness and engagement.
- Addressed and resolved customer complaints related to sales and service issues.
- Maintain low balance on PO Pending
- Enhanced product understanding among EP fellows and contributed to successful product launches through effective training.
Principal Clinical Specialist
Medtronic
Charleston, SC
10.2022 - 05.2023
- Developed and maintained strong personal connections with assigned accounts, actively engaging with potential clients to expand the network.
- Cultivated strong relationships with customers to enhance product visibility.
- Managed customer inquiries and effectively resolved complaints to enhance service quality.
- Facilitated surgical procedures by ensuring appropriate product selection tailored to individual patient needs.
- Reviewed device interrogation data with physicians to support accurate patient programming and enhance care quality.
Territory Manager
Abbott Laboratories
08.2018 - 10.2022
- Facilitated comprehensive onboarding for newly hired staff to ensure smooth integration into the organization.
- Achieved alignment on business objectives through monthly team meetings. Drove strategic planning for the next quarter by assessing territory status during quarterly reviews.
- Coordinated discussions with C-suite leaders and sales meetings with physicians to analyze user experience and negotiate terms for product contracts.
- Coordinated and delegated territory assignments, fostering collaboration and accountability among team members.
Direct Sales Representative
Abbott Laboratories, St. Jude
04.2009 - 08.2018
- Coordinated and optimized quantity purchases on a quarterly basis to ensure operational efficiency for large hospital chain (HCA East).
- Cultivated strategic partnerships with incoming physicians to enhance collaborative healthcare initiatives.
- Articulated product strategies in C-suite meetings to drive adoption of new solutions and optimize current contracts.
- Implemented initiatives to sustain market leadership with over 80% share and revenue surpassing $2 million.
- Executed targeted sales strategies to reliably meet and surpass sales quotas.
- RF ablation therapy training
- Coordinated ice imaging support to ensure optimal performance during PVI procedures.
- Established strong connections with electrophysiologists, interventional and clinical cardiologists, internal medicine physicians, and cardiology fellows. Enhanced physician engagement through targeted outreach efforts. Fostered partnerships that contributed to improved healthcare delivery in cardiology.
Senior Clinical Specialist
Medtronic
10.2004 - 04.2009
- Collaborated with physicians during surgeries by supplying required equipment and showcasing in-depth knowledge of product specifications and troubleshooting methods.
- Achieved improved patient safety through thorough evaluations of pacemakers, defibrillators, and cardiac resynchronization devices in clinical environments. Enhanced operational efficiency by streamlining device checks and monitoring processes. Contributed to better patient care by ensuring optimal device functionality and reliability.
- Oversaw technical support operations for clinical investigations at assigned institutions, guaranteeing meticulous completion of essential documentation.
- Conducted targeted educational programs and individual training sessions to ensure proficiency in Medtronic product usage for healthcare professionals.
- Coordinated onboarding processes for new employees and conducted training on new product features to enhance team performance.
Education
Associates for Cardiovascular Tech -
National School of Technology
01.2000
Bachelor of Arts - Liberal Studies, Business
Florida International University
01.1999
Skills
- Delivers results in challenging environments
- Strong attention to detail
- Proficient in prioritizing tasks
- Team building
- Skilled in Microsoft Word functionalities
- Experience with Excel and Outlook applications
- Skilled in managing multiple tasks
Accomplishments
- Grew territory from $6M to $8M.
Activities and Honors
2017 Presidents Club winner, IBHRE Certified in 2009, CCT certification
Presidents Club 2017
Top 10 CRM Sales Representative with Abbott in 2017
Languages
English
Full Professional
Timeline
Principal Sales Representative
Medtronic
05.2023 - Current
Principal Clinical Specialist
Medtronic
10.2022 - 05.2023
Territory Manager
Abbott Laboratories
08.2018 - 10.2022
Direct Sales Representative
Abbott Laboratories, St. Jude
04.2009 - 08.2018
Senior Clinical Specialist
Medtronic
10.2004 - 04.2009
Bachelor of Arts - Liberal Studies, Business
Florida International University
Associates for Cardiovascular Tech -
National School of Technology