Melissa A. Mercado
Summary
Multi-talented, team-oriented self-starter with over 20 years of experience in the financial industry. Successful at stepping into diverse positions and making immediate positive contributions. Results driven, well-versed in interconnecting and consulting on processes to drive results based on sound overall business judgment. Passionate about applying excellent organization and communication skills to manage projects and lead success.
Overview
24
24
years of professional experience
Work History
VP Commercialization
JP Morgan
04.2022 - Current
- Collaborate across departments conducting assessments on product suite
- Create and maintain internal product collateral used in marketing, training, coaching and sales.
- Lead smart targeting cross-sell campaigns, report on progression and identify KPI's.
- Led a cross-functional team to develop and launch a new product line, contributing to significant growth in sales.
- Developed and executed targeted business development initiatives, leading to an expansion of the company''s client base.
- Collaborated closely with various department leaders on strategic planning initiatives to ensure alignment to goals..
- Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
VP, Commercial Payment Consultant
M&T Bank
02.2017 - 01.2022
- Partner with Commercial Relationship Managers to deliver high client presentations
- Maintain current book of Commercial Clients with service and expansion needs; processing millions in credit card volume annually
- Develop prospect opportunities from existing clients and partners
- Manager the COI (Center of Influence) Initiative for M&T Merchant Services Division
- Consistently use pertinent bank systems (Launchpad, CRM, Tableau, Salesforce)
- Evaluated product development strategies and prepared alternative approaches to exceed goals
- Attend client meetings, network groups to promote company brand and building rapport with prospects and partners
- Identified opportunities to improve business process flows and overall.
Regional Sales Executive
Keybank
09.2012 - 01.2017
- Engage staff and deliver quality sales presentations
- Solicit clients, write proposals and influence decision to move to Key Merchant Services
- Influence product development to implement change across channels for payment collection
- Manage existing portfolio and increased business processing value to $3.1 million
- Establish partnerships with 32 branches to strengthen books of business and drive revenue
- Coordinate effective business calls with line of business partners
- Recognize and Qualify needs for Treasury Products and Services
- Recognized as top performer in region at national sales meeting for 2013-2016.
Licensed Relationship Manager
Keybank
05.2009 - 09.2012
- Manage portfolio of over 250 Retail and Commercial banking clients
- Maintain standards on production and sales goals
- Coach and mentor staff; Promote contests/initiatives within branch staff and customers
- Work with partners to deliver full banking package (merchant, treasury, mortgage, etc)
- Process daily branch operations for compliance audits
- Headed campaign calling with over 50 customer calls per day
- Bank at Work, HSA presentations
- Monitored issues carefully and reached out to customers to provide immediate resolution and maintain satisfaction
- Supported end-to-end credit management process, submitted complete loan documentation and supported credit originations for credit compliance
- Achieved goals for sale of bank products and services and exceeded performance metrics for customer service
- Networked with business leaders and executives to identify clientele within local community.
Business Support Product Manager
HSBC
04.2005 - 10.2008
Senior Licensed Sales Manager
HSBC
01.2000 - 04.2005
Education
MBA - Marketing/Human Resource
Empire State College
Saratoga Springs, NY01.2012
Advanced Certification - Human Resource Management
Empire State College
Saratoga Springs, NY01.2012
Skills
- Strong Account Analysis Skills
- Compliance, Banking Laws and Regulations
- Analytical Thinker
- Skilled Project Management
- Experienced New Hire On-Boarding
- Training Solutions Development
- Savvy Relationship-Builder
- People-Oriented
- Highly Organized
- Corporate Communications
- Performance Management
- Strategic Planning
- Sales Strategy
- Project Management
Timeline
VP Commercialization
JP Morgan
04.2022 - Current
VP, Commercial Payment Consultant
M&T Bank
02.2017 - 01.2022
Regional Sales Executive
Keybank
09.2012 - 01.2017
Licensed Relationship Manager
Keybank
05.2009 - 09.2012
Business Support Product Manager
HSBC
04.2005 - 10.2008
Senior Licensed Sales Manager
HSBC
01.2000 - 04.2005
MBA - Marketing/Human Resource
Empire State College
Advanced Certification - Human Resource Management
Empire State College
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