Melissa White
St. Petersburg
Summary
Experienced sales professional with over a decade in diverse roles, eager to utilize
accomplished skills in the sales industry. Skilled in communication, relationship-building, and strategic planning, ready to drive growth and deliver exceptional service. Committed to learning and understanding products to support sales goals effectively. Innovative and collaborative, focused on impactful contributions.
Overview
11
11
years of professional experience
Work History
Artist and Owner
Mel Cheri Art
Saint Petersburg
12.2019 - Current
- Created and sold original abstract acrylic paintings on canvas to art collectors and businesses.
- Utilized diverse mediums and techniques to create visually appealing art pieces.
- Met with commission clients to gain agreement on artistic project goals, parameters and financial considerations.
- Increased sales by participating in various solo exhibitions and collaborating with gallery curators to showcase artwork and engage with clients.
- Provided exceptional customer support to clients face-to-face and through phone conversations.
- Managed social media presence to effectively build brand identity and attract clientele.
E-Commerce Account Manager
Facebook
Saint Petersburg
11.2019 - 10.2025
- Enhanced product visibility and sales through strategic e-commerce platform management.
- Developed client-focused product descriptions that increased engagement and conversions.
- Implemented innovative pricing strategies informed by thorough market research.
- Provided exceptional customer support across multiple channels, enhancing client satisfaction.
- Answered inquiries from prospective customers regarding features of products and services offered.
Founder and Owner
Mynt Vintage
East Rutherford
11.2014 - 11.2019
- Sourced, curated, and sold vintage women's apparel from the 1930's to the 1980's, focusing on uniqueness, quality and customer appeal.
- Enhanced product visibility and sales through strategic e-commerce platform management.
- Developed client-focused product descriptions that increased engagement and conversions.
- Oversaw all aspects of operations including managing online store, product development, marketing, sales, customer service and finance.
- Developed strong relationships with vintage dealers and suppliers to source high-quality vintage merchandise.
- Collaborated and negotiated with vintage dealers and suppliers to gain optimal pricing on products resulting in substantial increase in profit margin.
- Analyzed market trends to adjust sourcing and merchandising strategies accordingly.
- Implemented innovative pricing strategies informed by thorough market research.
- Organized and monitored inventory and sought after best selling merchandise to keep supply well-stocked.
- Established brand identity through unique vintage styling and curated collections.
- Managed social media presence to effectively build brand identity and attract clientele.
- Provided exceptional customer support across multiple channels, enhancing client satisfaction.
Education
Bachelor of Science - Sociology
Northeastern University
Boston, MASkills
- Industry trends awareness
- Product and service sales
- Sales strategy development
- Market research
- Market analysis
- Social media marketing
- E-commerce operations
- Negotiation techniques
- Customer relationship management
- Client service
- Communication skills
- Problem-solving abilities
- Relationship building
- Relationship selling
- Strategic thinking
- Time management
Affiliations
Grief counseling volunteer at Empath Health, yoga and traveling.
Timeline
Artist and Owner
Mel Cheri Art
12.2019 - Current
E-Commerce Account Manager
Facebook
11.2019 - 10.2025
Founder and Owner
Mynt Vintage
11.2014 - 11.2019
Bachelor of Science - Sociology
Northeastern University