Summary
Overview
Work History
Education
Skills
Timeline
Generic

MICHAEL ALBRECHT

Napa,CA

Summary

Sales professional specializing in business development and strategic planning. Proven track record of exceeding sales targets through effective time management and sound business judgment. Expertise in client relationship management and expanding customer base in competitive markets. Strong ability to work independently while contributing to team success.

Overview

11
11
years of professional experience

Work History

Leisure Sales Manager

Silverado Resort
Napa, CA
11.2023 - Current
  • Oversee consortia, corporate transient, and wholesale market operations.
  • Build business from local wineries through corporate negotiated rates.
  • Conduct site tours, outside sales calls, video calls and familiarization trips.
  • Collaborate with Revenue Management Team; analyze Agency 360+ data to ensure room rate pricing strategy enhances revenue through expanded market share.
  • Established database of 3,400 travel advisor contacts, facilitating targeted communications and enhancing industry relationships.
  • Partner with Marketing Team to strategize and implement quarterly newsletter distribution to travel advisors, enhancing engagement and elevating brand awareness.
  • Prost SFO, Member
  • AAA Four Diamond, 2024

Senior Sales Manager

The Ritz-Carlton Boston
Boston, MA
02.2023 - 11.2023
  • Manage corporate negotiated segment.
  • Increased market share of existing accounts and solicited new business via Agency 360+.
  • Achieved 114% of budgeted goal.
  • Handled VIP reservations for C-Level Executives.
  • AAA Five Diamond, 2023
  • Forbes Four Star, 2023

Director of Corporate and Leisure Sales (Pre-opening/Opening)

Conrad Nashville
Nashville, TN
12.2021 - 01.2023
  • Analyzed Agency 360 production report to identify targeted corporate negotiated accounts and executed rate shop
  • Assisted the Director of Sales and Marketing and Director of Revenue with market mix and strategies.
  • Attained inclusion of Conrad Nashville in American Express Fine Hotels & Resorts and Signature Travel Network.
  • Coordinated with Hilton Global Sales for inclusion in Virtuoso.
  • Engaged with Serandipians by Traveller Made to establish hotel partnership for Conrad Nashville.
  • Captured group and transient business from Entertainment Market (Artists/Bands) and contributed to Tour Connection Tradeshows.
  • Tennessee Business Travel Association, Member

Senior Sales Manager

Hotel Milo
Santa Barbara, CA
04.2021 - 11.2021
  • Oversaw corporate negotiated accounts management
  • Contracted small corporate and entertainment production groups.
  • Booked contracted and courtesy wedding room blocks.

Business Travel Sales Manager

Viceroy L'Ermitage
Beverly Hills, CA
10.2019 - 10.2020
  • Contracted transient business from corporate and entertainment markets.
  • Responsible for securing residential suites for Golden Globes, Grammy Awards, and Academy Awards.
  • Worked closely with other departments to ensure room product and service levels exceeded guest expectations.
  • Managed RFP process from Lanyon, Prologic and Sabre.
  • Engaged in revenue strategies and marketing campaigns.
  • Negotiated filming fees for on-site movie, commercial and photo shoots.
  • Promoted hotel at Tour Connection tradeshows and Sales Missions.

Entertainment Sales Manager

Sportsmen's Lodge Hotel
Studio City, CA
09.2017 - 07.2019
  • Contracted transient and group sales from the entertainment market; band, crew, and production.
  • Negotiated filming fees for on-site movie, television and commercial and photo shoots.
  • Engaged in revenue strategies and marketing campaigns.
  • Promoted hotel at Tour Connection tradeshows.
  • Supervised and mentored Sales Coordinator and Reservationist.
  • Assisted with team member training.
  • Achieved 105% of 2018 budget.
  • Increased tour bus parking revenue by 154% (2018 v 2017).
  • Grew filming revenue by 166% (2018 v 2017).

Sales Manager

Embassy Suites
Santa Ana, CA
07.2016 - 09.2017
  • Was responsible for transient and group room sales from corporate and government market segments.
  • Managed the Request For Proposal (RFP) process for corporate negotiated accounts and MeetingBroker RFP's for corporate group.
  • Contributed to weekly RevMax meeting.
  • Developed the marketing and action plan strategies for the corporate segment.
  • Applied Knowland, Agency 360 and STR reports for prospecting and creating tactics for new business and maximizing existing accounts.
  • Conducted weekly telephone prospecting and outside sales calls.
  • Completed Hotel SalesPro project of data entry of corporate account information to create an accurate database.

Sales Manager

Hotel Shangri-La
Santa Monica, CA
12.2014 - 07.2016
  • Handled transient and group room sales from corporate, leisure, entertainment and consortia/travel agency.
  • Exceeded budgeted goals for five consecutive quarters.
  • Participated in weekly revenue meeting.
  • Developed budget and marketing plan for transient and group room sales segment.
  • Partnered with Santa Monica Travel and Tourism and Small Luxury Hotels of the World on sales missions and familiarization trips.

Education

B.S. -

California State University, Northridge

Skills

  • Lanyon, Salesforce, Delphi, Opera, Infor, and HMS

Timeline

Leisure Sales Manager

Silverado Resort
11.2023 - Current

Senior Sales Manager

The Ritz-Carlton Boston
02.2023 - 11.2023

Director of Corporate and Leisure Sales (Pre-opening/Opening)

Conrad Nashville
12.2021 - 01.2023

Senior Sales Manager

Hotel Milo
04.2021 - 11.2021

Business Travel Sales Manager

Viceroy L'Ermitage
10.2019 - 10.2020

Entertainment Sales Manager

Sportsmen's Lodge Hotel
09.2017 - 07.2019

Sales Manager

Embassy Suites
07.2016 - 09.2017

Sales Manager

Hotel Shangri-La
12.2014 - 07.2016

B.S. -

California State University, Northridge

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