Michael Feraco
Cape May Court House,NJ
Summary
Dedicated alcohol professional skilled in meeting company goals through consistent and organized practices. Demonstrated ability to work under pressure and adapt to new challenges. Eager to grow brand portfolios and build strong industry relationships.
Overview
8
8
years of professional experience
Work History
Retail Specialist
Suntory Global Spirits
South Jersey, NJ
04.2024 - Current
- Conducted inventory counts to ensure accuracy of stock levels, as well as merchandise our products.
- Developed promotional materials to increase store sales.
- Surveyed over 35 accounts weekly to address how we can assist in achieving the customers' needs and goals.
- Compiled market data into reports for our company.
- Monitored sales performance against competitors and our own established goals.
Merchandiser
Allied Beverage Group
Elizabeth, NJ
11.2020 - 04.2024
- Inspected merchandise for quality and arranged proper display location on floor.
- Monitored inventory levels and kept adequate stock in product displays on sales floor.
- Updated pricing and signage to complete product displays and educate customers.
- Established strong vendor relationships to maintain and support business.
- Planned and coordinated product availability for advertising and promotion purposes.
Assistant Store Manager
Joe Canal's Discount Liquor
Rio Grande, NJ
01.2017 - 11.2020
- Performed investigations on market flows to identify seasonal trends and forecast consumer needs.
- Attained expert level of product knowledge, becoming go-to person for major sales and vendor negotiations.
- Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
Education
BBA - Marketing
Cabrini University
Wayne, PA05.2020
Skills
- Sales and Marketing Support
- Product Launch Support
- Merchandising, stocking, replenishing, and distribution
- Software Systems (E-biz, Brand Muscle, Pinata, GOSpotCheck etc)
- Visual Media Production
- Extensive knowledge of wine and spirits
- Product Management and Branding
Timeline
Retail Specialist
Suntory Global Spirits
04.2024 - Current
Merchandiser
Allied Beverage Group
11.2020 - 04.2024
Assistant Store Manager
Joe Canal's Discount Liquor
01.2017 - 11.2020
BBA - Marketing
Cabrini University
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