Michael Krenn
Merritt Island,FL
Summary
Serviced-focused General Manager dedicated to delivering positive customer experiences to promote loyalty and repeat business. Orchestrates optimal resource utilization to handle expected operational needs. Sales leader with sound judgment, good planning abilities and interpersonal communication strengths.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Retail Manager - Hardlines
Bass Pro
Palm Bay, FL
09.2025 - Current
- Developed and executed sales strategies that increased customer engagement and enhanced overall store performance.
- Cultivated a high-performing team by implementing targeted training programs to boost product knowledge and sales skills.
- Streamlined inventory management processes, ensuring optimal stock levels to meet customer demand effectively.
- Coordinated promotional events that attracted new customers and strengthened brand loyalty within the community.
General Sales Manager
Tracker Marine Boat Center
Palm Bay, FL
10.2021 - 09.2025
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.
- Developed and implemented comprehensive salesperson training program.
- Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
- Developed and strengthened high-performance sales team turning over 2 million per quarter
Operations Manager
Academy Sports Outdoors
Palm Bay, FL
07.2020 - 10.2021
- Established positive and effective communication among unit staff and organization leadership, reducing miscommunications, and missed deadlines.
- Set, enforced, and optimized internal policies to maintain responsiveness to demands.
- Oversight of firearm compliance and operations leading to exceptional audit compliance.
- Led hiring, onboarding and training of new hires to fulfill business requirements
Branch Operations Manager
Lansing Building Products
Melbourne, Florida
12.2018 - 07.2020
- Assessed employee performance and developed improvement plans.
- Increased client and supplier satisfaction by solving complex issues with efficient resolutions.
- Performed monthly compliance checks.
- Created strategies to develop and expand existing customer sales, resulting in increase of one million dollars in annual sales.
Store Director
Lowes Home Improvement
South East Orlando, FL
07.2014 - 02.2018
- Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow.
- Devised processes to boost long-term business success and increase profit levels.
- Managed team of over 150 associates.
- Protected store from loss or theft by setting and enforcing clear security policies
Store Director
Lowes Home Improvement
Indian Harbour Beach, FL
05.2008 - 07.2014
- Boosted revenue by 10 million dollars by developing and deploying strategies to effectively improve operations.
- Promoted team collaboration, performance, and efficiency by fostering healthy environments focused on mutual success.
- Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow
Education
No Degree - Biology
Penn State University
1999
High School Diploma -
Shaler Area High School
Pittsburgh, PA1996
Skills
- Business Development and Planning
- Operational Efficiency
- Consultative Selling Techniques
- Team Development
- Compelling Leadership Skills
- Market and Competitive Analysis
- Coaching and Training
- Sales Territory Growth
- Workforce Scheduling
- Sales Leadership
Accomplishments
- Collaborated with team of six store directors in the development of the SMIT training program.
- Unsung Hero for Lowe's - Recognized for outstanding performance
- Disaster Relief Captain for Lowe's
Affiliations
Vice President for Florida Sport Fishing Association
Volunteer for Anglers for Conservation
Volunteer for Coastal Conservation Association
Certification
Certified in Firearm Compliance
Licensed Notary Public
Hobbies and Interests
Community Involvement
Travel
Outdoor enthusiast
Timeline
Retail Manager - Hardlines
Bass Pro
09.2025 - Current
General Sales Manager
Tracker Marine Boat Center
10.2021 - 09.2025
Operations Manager
Academy Sports Outdoors
07.2020 - 10.2021
Branch Operations Manager
Lansing Building Products
12.2018 - 07.2020
Store Director
Lowes Home Improvement
07.2014 - 02.2018
Store Director
Lowes Home Improvement
05.2008 - 07.2014
High School Diploma -
Shaler Area High School
No Degree - Biology
Penn State University