Michael Mori

RNDC is one of the nation’s leading wholesale beverage alcohol distributors, specializing in wine and spirits.

In my role at Republic National Distribution company, I am responsible for managing 55+ accounts. I was promoted to the Peninsula territory based on my performance in the San Francisco territory. I make it a priority in creating daily and monthly plans to execute company and supplier established goals and objectives.

I have had success in developing effective customer relationships and preparing effective sales calls. I continue to learn new product knowledge and effective ways to up sell the customer.

• Grew sales revenue from 1.8 million in 2019 to 3.8 million in 2023, increasing company market share
• Nominated Salesman of the year in 2020 and 2021
• Top Sales Representative for our number one wine supplier, Delicato Family Vineyards, resulting in deep relationship with that supplier
• Won numerous awards for top salesperson for highest volume in luxury wine cases sold (128 cases) for the Trinchero Family Estate in a month, 500% more than the previous year
• Due to my reputation, I was requested to take over five accounts due to lack of attention, which resulted in an increase in sales for the customer
• Point of contact for supplier VIPs nationally and internationally
• 100 percent of customers retained from 2019 to present
• Hitting 85% of quota in 2024
• Learned about new industry trends and forecast allowing for better account planning and strategizing
• Mentored and trained 5 new incoming sales representatives in the Peninsula area
• Top Titos Salesperson in Q2 and Q3 for 2024
• Hit quota every month for our largest wine supplier, Trinchero Family Estate
• Top Salesperson for our second largest wine supplier for Q2 and Q3 ( 400 cases)
• Top Distributor award for my highest grossing premium grocery store

Managed 60+ accounts in the San Francisco Mission area to retail stores.

• Grew Sales revenue from 800k in 2015 to 1.8 million in 2019
• Nominated for rookie of the year in 2015 and Top salesperson in 2015 and 2018
• Increased my customer account by 10% from September 2014, increasing wine and liquor revenue in my portfolio
• Hitting 80 percent of quota in 2018
• Mentored three new incoming sales representatives in the San Francisco area adding to our regional team
• In 2018, won the most cases sold (1,000 cases) in Northern California for our top liquor supplier, Brown-Forman, in our company

My responsibility in this role was managing 25+ Target and Walmart stores. I created great customer relationships to get shelf displays in high traffic areas in the store to ensure high volume sales with my product.

My responsibilities at Young's Market Company included ensuring the achievement of display, installations, special promotions, shelf and cold box management and merchandising objectives, analyzing accounts for merchandising opportunities, fulfilling all installation requests in a timely manner, building displays for supplier brands, maintaining an effective and efficient inventory system at each account and assisting and updating the sales team on each account.