Michael Rocca
Meridian,ID
Summary
Enablement leader with 6+ years of driving sales readiness, content strategy, and performance improvement across global sales organizations. Proven ability to shorten ramp time, build high-impact onboarding and continuous learning programs, and partner cross-functionally to deliver scalable enablement solutions. Passionate about helping others and driving measurable impact to GTM teams around strategic enablement initiatives.
Overview
9
9
years of professional experience
2
2
Certifications
Work History
Revenue Enablement Program Manager - GTM
Anaconda
Remote, ID
01.2025 - Current
- Lead global enablement initiatives: co-design the annual enablement roadmap with sales leadership, prioritize quarterly initiatives, and track enablement KPIs (e.g.). Training adoption, rep proficiency.
- Revamped onboarding program to reduce ramp time and improve productivity through integrating self-paced modules, live sessions, peer coaching, and AI role-plays.
- Create and maintain sales playbooks, battle cards, objection-handling guides, and product messaging materials in collaboration with product and marketing teams.
- Deliver enablement sessions to cross-regional sales teams; present to leadership on adoption and impact.
- Manage enablement for new product launches: developed training, sales tools, and ramp plans to ensure readiness at launch.
Revenue Enablement Program Manager - Global
Nutanix
08.2019 - 07.2024
- Owned global sales training programs (E-learning, ILT); drove 90%+ satisfaction and improved content retention.
- Partnered with product and marketing to translate new features into compelling sales narratives, slides, and tools used across GTM.
- Led SKOs, product enablement summits, and regional bootcamps, ensuring alignment with commercial goals and messaging.
- Monitored content and training usage metrics, iterated based on feedback, and reported to leadership on key enablement KPIs.
Enterprise Business Development
Vectra Networks
03.2019 - 08.2019
- Prospected into 5000 employees and above companies to engage in demos with Sales and SE teams.
- Held autonomy for all activity metrics, partner engagement, and marketing initiatives to drive business.
Account Development Representative
Nutanix
09.2016 - 08.2018
- Consistently exceeded meeting setting and qualified opportunity pipeline quotas.
- Lead global SDR team in pipeline created from booked meetings for the year ($2.1M).
- Mentored, coached, and on-boarded interns I was assigned to prepare for full-time employment.
- Lead whiteboard sessions for team members to understand the product and how to present it.
Education
Bachelor of Science - Economics, Entrepreneurship
Santa Clara University
Santa Clara, CA01.2016
Some College (No Degree) -
Cal Lutheran University
Thousand Oaks, CASkills
- Sales enablement
- Content creation
- Product launch management
- Cross-functional collaboration
- Prospecting messaging
- Relationship building
- AI utilization
Certification
The MEDDPICC Masterclass
Timeline
Revenue Enablement Program Manager - GTM
Anaconda
01.2025 - Current
Revenue Enablement Program Manager - Global
Nutanix
08.2019 - 07.2024
Enterprise Business Development
Vectra Networks
03.2019 - 08.2019
Account Development Representative
Nutanix
09.2016 - 08.2018
Bachelor of Science - Economics, Entrepreneurship
Santa Clara University
Some College (No Degree) -
Cal Lutheran University