MICHAEL SALVATO
Ronkonkoma
Summary
Healthcare professional with trusted relationships across Suffolk County’s skilled nursing, assisted living, hospital, and homecare communities. Known for consistent follow-through, real-world insight, and a relationship-first approach to referral development. Active member of SUN Suffolk and a familiar name across local discharge teams and care partners. Focused on turning connections into placements—and building trust that lasts.
Overview
6
6
years of professional experience
Work History
Director of Marketing
Ross Center For Nursing And Rebabilitation
07.2022 - Current
- Established strong referral relationships with assisted livings, home care agencies, and community physicians throughout Suffolk County.
- Maintain consistent contact with ALF and homecare liaisons to support transitions into skilled nursing, even outside of hospital referrals.
- Actively involved in SUN Suffolk, using that network to stay visible, share resources, and build trust with industry partners.
- Known by name in multiple ALFs and agency circles, making cold outreach easier, and warmer leads more frequent.
- Developed outreach strategies that focused on community presence, not just hospital dependence—bringing in referrals from more sources than traditional pipelines.
- Manage social media, Google reviews, and the website.
Director Of Admissions
Ross Center for Nursing and Rehabilitation
07.2021 - Current
- Send the daily census report every morning to department heads, doctors, purchasing companies, and nursing
- Coordinate with community sources for placement referrals, review and approve appropriate referrals as well as preparing transition through admission process
- Ensure a smooth transition for residents and their families upon admission to the facility
- Ensure admission files and referral logs are accurate and updated in a timely manner
- Establish relationships with social workers, case managers, and other appropriate professionals within hospitals and other accounts to generate new referrals
- Keeping up-to-date on client payment sources, including Medicare, Medicaid, HMOs, and commercial insurance
- Prepare a weekly referral log summary, a monthly nursing summary, a monthly referring facility summary, as well as other reports
- Monitor & communicate insurance denials such as NOMNC & end of service to patients
- Review & submit clinical updates to the insurance daily via fax & portal
- Maintain responsibility for acceptance of new patients including registration, eligibility verification, authorization and document control
- Check in on new admissions and their families twice a week to ensure they do not have any concerns or issues
- Maintain knowledge of current regulations governing Medicare, Medicaid, and private insurance company reimbursement
- Develop marketing initiatives and customer service programs to attract and retain residents for a 120-bed skilled nursing facility
- Assist Licensed Nursing Home Administrator with day to day operations of a 120 bed SNF
- Visit hospitalized residents and meet with social workers and case managers.
Admissions Coordinator
Ross Center for Nursing and Rehabilitation
12.2020 - 07.2021
- Ensure admission files and referral logs are accurate and updated in a timely manner
- Welcome new residents and their families upon admission
- Provide assistance with assessments/evaluations as needed
- Inquire about potential admissions with residents and families
- Establish relationships with social workers, case managers, and other appropriate professionals within hospitals and other accounts to generate new referrals
- Keeping up-to-date on client payment sources, including Medicare, Medicaid, HMOs, and commercial insurance
- Prepare a weekly referral log summary, a monthly nursing summary, a monthly referring facility summary, as well as other reports
- Monitor & communicate insurance denials such as NOMNC & end of service to patients
- Review & submit clinical updates to the insurance daily via fax & portal
- Open new authorization requests and maintain the authorization throughout the patient's stay.
Concierge
Ross Center for Nursing and Rehabilitation
10.2019 - 12.2020
- Prepare the rooms for new residents by ensuring they are clean and ready
- Coordinate with unit managers to ensure quick evaluation of new residents upon arrival
- Assist residents in contacting appropriate staff members and serving as their liaison between the medical team and residents
- Meet and greet new admissions upon arrival, ensure that rooms are ready for new admissions, and guide new admissions to the appropriate room
- Maintain a positive cross-functional team environment by encouraging communication, delivery of superior customer service, and a commitment to continuous improvement
- Ensured all visitors filled out the Covid-19 screening questionnaire before their visit
- After each visit, cleaned and prepared the visiting stations for the next
- Kept residents connected to their loved ones via FaceTime or a phone call
- Maintained a daily log of patient names and visitors' names with the date and time
- Filed all questionnaires and daily logs by the end of the week.
Education
High School -
Deer Park High School
Deer Park, New York01.2016
Electrical Engineering -
Wilson Tech Center
Dix Hills, New YorkSkills
- Customer Service
- Critical Thinking
- Sales and Marketing
- Multi-Task Management
- Team Building
- Creative problem solving
- Cold calling
- Organization
- Relationship building
- Digital marketing
- Strategic planning
Timeline
Director of Marketing
Ross Center For Nursing And Rebabilitation
07.2022 - Current
Director Of Admissions
Ross Center for Nursing and Rehabilitation
07.2021 - Current
Admissions Coordinator
Ross Center for Nursing and Rehabilitation
12.2020 - 07.2021
Concierge
Ross Center for Nursing and Rehabilitation
10.2019 - 12.2020
High School -
Deer Park High School
Electrical Engineering -
Wilson Tech Center