Michael A. Henry
Fort Lauderdale,FL
Summary
Customer obsessed leader with 13+ years of experience in relationship management, partnerships, business development, marketing, product management, and risk across banking, consumer goods, and non-profit sectors
Overview
13
13
years of professional experience
Work History
Business Control Manager, Vice President
Bank Of America, Consumer Bank
12.2021 - Current
- Manages 2nd line of defense Sales Practice Risk program to ensure risk management and controls to monitor, escalate, and remediate risk across 60,000 front-line sales, and management associates
- Collaborate with process owner governance to ensure appropriate alignment of sales practice risks and drive accountability for satisfactory process ratings and produce monthly dashboards and reporting for executives
- Owns Consumer & Small Business Sales Integrity Guidelines and related training for 60,000 FTE
Product Manager/Client Manager
Bank Of America, Consumer Credit Card Products
03.2020 - 12.2021
- Defined acquisition strategies for a $1.7B loan co-brand portfolio focused on growth, profitability, and marketing
- Secure Credit Card product manager responsible for driving loyalty marketing and revenue generation
- Process improvement lead converted 30K accounts to simplify portfolio & reduce marketing complexities
- Deployed 200+ partner e-mail marketing campaigns representing 13% of annual credit card loan portfolio
Customer Experience Analyst, AVP
Bank Of America, Consumer Credit Card Products
09.2018 - 02.2020
- Conducted deep dive theme analyses and reporting to identify root causes of 300K annual card complaints
- Collaborate with partners to define process improvements and deliver executive PowerPoint presentations
- Identified several opportunities to improve the client experience and simplify processes for 1,000 customer payment letters with cost savings of $41MM/3 years
Market Leader Trainee
Bank Of America, Consumer Bank MBA Program
01.2018 - 09.2018
- Led strategies to improve sales, operations, and performance for 28 associates and 7 financial centers
- Established and executed the student market strategy and communications plan for 71 financial centers resulting in 300% increase in events and development of key external relationships and partnerships
Channel Effectiveness Manager
Bank Of America, Consumer Bank MBA Program
06.2017 - 12.2017
- Developed and launched a Salesforce tool for associate readiness training materials and field-based managers to use for performance management of 100+ Consumer Bank/Merrill associates
- Led cross-functional team to establish digital tool to track effectiveness for 1000+ national client events
Summer Associate
Bank Of America, Consumer Bank MBA Program
06.2016 - 08.2016
- Devised scorecard & conducted 30+ branch mystery shops, led to 15 point increase in customer experience
- Data insights analyst for a Divisional HR project (4500 FTE) resulting in 50% reduction in training time/cost
Account Manager
Demerara Distillers (DDL), El Dorado Rums
07.2014 - 01.2016
- Developed and led market strategy to increase product distribution, profitability, and loyalty for 60 accounts
- Revamped marketing to reduce printing costs by 30%, increase account sales by 15% for 500 accounts
Major Gifts Officer
Temple University, Office Of Advancement
07.2012 - 07.2014
- Managed 200 client portfolio with a wealth range up to $250K, across 15 schools, thru the donor lifecycle
- Implemented consultative sales prospecting strategies to identify & close multi-year six figure gift agreements
Associate Program Coordinator
Yale University, Office of Development
07.2008 - 06.2012
- Qualified $500,000 in new wealth and partnered to raise $22M for a $3.5B fundraising campaign
- Implemented gift contract governance system and renegotiated contracts to reallocate $13M to the P&L
Education
MBA - Marketing
2017
- Socially, Environmentally, and Ethically Responsible (SEER), Business Certificate
- Reva Graziadio Full Tuition Leadership Scholarship Recipient
- Elected President for Graziadio Reaching Out
Bachelor of Arts - International Business & Management
2006
- Posse Foundation Full Tuition Leadership Scholarship Recipient
- MLK Leader of Tomorrow Award Recipient
- Alpha Phi Omega, Member
- Completed Mexican Mosaic Program: ethnographic field research in PA and rural Mexico including oral history interviews in Spanish
Skills
- Strategic Thinking, Product Management, Sales Cycle Management, Analytical
- Partnerships and Affiliations
- Negotiation and Persuasion
- Process Improvement
- Verbal and Written Communication
- Sales and Marketing Leadership
Languages
English
Native or Bilingual
Spanish
Elementary
Timeline
Business Control Manager, Vice President - Bank Of America, Consumer Bank
12.2021 - Current
Product Manager/Client Manager - Bank Of America, Consumer Credit Card Products
03.2020 - 12.2021
Customer Experience Analyst, AVP - Bank Of America, Consumer Credit Card Products
09.2018 - 02.2020
Market Leader Trainee - Bank Of America, Consumer Bank MBA Program
01.2018 - 09.2018
Channel Effectiveness Manager - Bank Of America, Consumer Bank MBA Program
06.2017 - 12.2017
Summer Associate - Bank Of America, Consumer Bank MBA Program
06.2016 - 08.2016
Account Manager - Demerara Distillers (DDL), El Dorado Rums
07.2014 - 01.2016
Major Gifts Officer - Temple University, Office Of Advancement
07.2012 - 07.2014
Associate Program Coordinator - Yale University, Office of Development
07.2008 - 06.2012
Pepperdine University, Graziadio Business School - MBA, Marketing
Dickinson College - Bachelor of Arts, International Business & Management
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