Work Preference
Summary
Overview
Work History
Education
Skills
Certification
CLIFTONSTRENGTHS
Timeline
Generic
Michael Fleming
Open To Work

Michael Fleming

Content Manager

Work Preference

Job Search Status

Open to work
Desired start date: Open to discussion

Desired Job Title

Content ManagerDigital Media ManagerEmployer Brand ManagerInternal Communications Manager

Work Type

Full TimeContract Work

Location Preference

HybridRemoteOn-Site
Location: USChicago, IL
Open to relocation: Yes

Salary Range

-999/yr - 125000/yr

Important To Me

Work-life balanceCareer advancementPersonal development programsPaid time offCompany Culture

Summary

Dynamic content and digital marketing leader with over a decade of experience in crafting high-impact campaigns, managing paid media, and guiding creative teams across diverse sectors, including financial services, nonprofit organizations, and consumer brands. Expertise in transforming complex concepts into engaging narratives that enhance brand visibility, drive audience engagement, and achieve measurable outcomes. Proven track record of fostering a people-centered leadership approach that elevates creative performance, encourages collaboration, and cultivates high-performing content ecosystems. Committed to leveraging innovative strategies to propel brand success in an ever-evolving digital landscape.

Overview

11
11
years of professional experience
1
1

Google Tag Manager Certification

1
1

Google Ads Certification

1
1

Google Analytics Certification

Work History

Content Manager

Skyla Credit Union
Charlotte, NC
01.2024 - Current
  • Lead multi-channel content strategy across social, web, email, and paid media to increase engagement and brand visibility.
  • Grew social media audience by 2,000+ followers year-over-year through strategic video content and creator partnerships.
  • Acquired 200+ new members through paid digital campaigns, optimizing performance across Meta and Google Ads.
  • Manage and optimize paid media campaigns, improving efficiency and overall campaign performance.
  • Direct creative production including video, photography, and partnerships, ensuring brand consistency and high-quality execution.
  • Coach and develop team members, streamlining workflows and elevating creative output.
  • Analyze performance data to refine strategy and deliver actionable insights to leadership.
  • Drive brand storytelling through campaigns highlighting member impact, community engagement, and organizational values.

Digital Media Manager

Levine Museum of the New South
Charlotte, NC
02.2022 - 01.2024
  • Directed digital storytelling for exhibitions and community programs, increasing online engagement by 89%.
  • Produced multimedia content (video, social, web) that amplified the museum's mission and expanded audience reach.
  • Managed cross-functional campaigns supporting fundraising, education, and public programming.
  • Strengthened brand presence through strategic partnerships and community-focused content.
  • Collaborated with curators, educators, and leadership to translate complex topics into accessible, compelling narratives.

Social Media Maven

Synergy Maven
Charlotte, NC
08.2018 - 10.2022
  • Developed social media content and campaigns for diverse clients, improving engagement and brand visibility.
  • Collaborated with designers and copywriters to deliver cohesive, on-brand creative.
  • Scheduled and managed content using Hootsuite and Sendible, ensuring consistent publishing and performance tracking.
  • Supported brand awareness initiatives through storytelling and audience insights.
  • Managed multiple brand account simultaneously

Social Media Manager

American Financial Network
Charlotte, NC
08.2015 - 02.2022
  • Led the company's social media strategy to increase website traffic, generate leads, and strengthen brand awareness across multiple platforms.
  • Created original content, managed compliance workflows, and ensured all messaging aligned with industry regulations.
  • Produced and optimized Google Ads campaigns to support lead generation and brand visibility.
  • Oversaw email marketing campaigns and press releases, ensuring consistent, on‑brand communication across channels.
  • Monitored online reputation and provided insights to leadership to guide communication strategy and customer engagement.
  • Developed training resources and a video series to help Loan Officers improve their social media presence and digital communication skills.
  • Developed and implemented comprehensive social media strategies to enhance brand visibility and engagement.

Education

Bachelor of Science - Digital Communications And Media

Queens University of Charlotte
Charlotte, NC

Skills

  • Content Strategy
  • Social Media Management
  • Paid Media (Meta, Google Ads)
  • Creative Direction
  • Video Production
  • Brand Storytelling
  • Analytics & Insights
  • Team Leadership
  • SEO/GEO
  • Community Engagement
  • Project leadership
  • Content development
  • Blogging

Certification

  • Google Ads Search Certification — Google
  • Meta Digital Marketing Associate — Meta Blueprint
  • HubSpot Content Marketing Certification — HubSpot Academy
  • HubSpot Social Media Strategy Certification — HubSpot Academy
  • Employer Branding Foundations — LinkedIn Learning
  • Employee Experience Foundations — LinkedIn Learning

CLIFTONSTRENGTHS

  • Developer
  • Empathy
  • Communication
  • Positivity
  • Relator

Timeline

Content Manager

Skyla Credit Union
01.2024 - Current

Digital Media Manager

Levine Museum of the New South
02.2022 - 01.2024

Social Media Maven

Synergy Maven
08.2018 - 10.2022

Social Media Manager

American Financial Network
08.2015 - 02.2022

Bachelor of Science - Digital Communications And Media

Queens University of Charlotte

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