Summary
Overview
Work History
Education
Skills
Timeline
Generic

Michelle Westphal

Ridgefield,WA

Summary

Accomplished Director of Retail Sales at Verizon Wireless, adept in creating growth-focused cultures and maximizing revenue through strategic leadership and operational efficiency. Proven ability to mentor and develop teams, achieving top performance with high employee engagement. Skilled in leveraging individualization and analytical strengths to drive and scale growth and enhance customer experience.

Overview

17
17
years of professional experience

Work History

Director of Retail Sales

Verizon Wireless
06.2023 - Current
  • Create a people first culture with focus on consistent execution of our sales process to maximize growth, revenue and overall customer experience of the Verizon brand.
  • Evaluate gaps and range of performance among the sale leaders to seize opportunities for revenue growth through our full portfolio of sales.
  • Build strong cross channel partnerships with store operations for improved cost and operating efficiency.
  • Spearhead initiatives focused on enhancing overall employee development, product growth and customer experience.
  • E mpower employees, resulting in high levels of team engagement and overall employee satisfaction.
  • Analyze sales trends and on floor observations to create a culture of coaching and performance excellence.
  • Mentor peers and new to role team members, providing guidance on career development opportunities within the organization.

Territory Client Partner

Verizon
04.2023 - 06.2023


  • Strengthened indirect client relationships by consistently delivering tailored solutions and proactive communication.
  • Collaborate with HQ partners and cross channel support teams to contribute to Indirect agent distribution and market share growth.
  • Partnered with Agent leadership to create nimble innovative marketing initiatives that boosted brand awareness and attracted new customers in rural and outdoor marketing venues.

Consumer District Manager

Verizon
06.2019 - 03.2023
  • Transformed business results, and culture in Montana by understanding the leadership priorities, remaining agile throughout the pandemic, and elevating engagement through accountability. The Montana district ranked best in the West achieving Winner's Circle in 2022, 2021 . Michelle’s background in leading teams remotely over large geographies has allowed her to transform Montana’s brand to a consistently top performing, early adopting team, through aligned priorities and a high level of employee engagement. The leadership team includes, 6 Direct retail stores, 5 Retail Managers, 2 Indirect Account Managers supporting 24 Mid-Major & Big 6 doors and 22 national retailer doors.
  • Ensured compliance with company policies and procedures and operational excellence at each location within the district.
  • Drove positive quarter over quarter pulse results by creating a positive work environment that encouraged teamwork, ownership, accountability collaboration, and professional growth opportunities.


Acting Retail Director

Verizon
12.2022 - 02.2023

Responsible for leading a peer group of geographically dispersed teams across 5 states in the Desert Mountain territory. Facilitating meetings, evaluating issues, providing solutions and drive results against pressing timelines of the Dec and New year calendar.

  • Creating a clear strategic vision and the actionable steps necessary to execute that vision.
  • Communicating with senior-level executives regarding complex ideas and processes.

District Manager, Indirect Sales

Verizon
06.2007 - 05.2019

Meet and exceed regional sales objectives through the management and implementation of all Indirect sales, marketing, merchandising, and advertising/promotional programs. Responsible for motivating, coaching, and leading a team of Indirect Account Managers who support vast geography. Over 12 years in this role at Verizon, led diverse teams of Indirect Account Managers ranging from 6 to 12 throughout California and Nevada.

Education

Bachelor of Arts - Public Relations And Organizational Communication

University of Pacific
Stockton, California
06.1991

Skills

    Clifton Strengths Top 5

  • Achiever
  • Activator
  • Individualization
  • Relater
  • Learner

    Accomplishments:

  • Women's Leading Edge Graduate 2021
  • Social Responsibility Award 2022
  • Purpose Coin 2022
  • 10 x Winners Circle recent
  • Presidents Cabinet 2010

Timeline

Director of Retail Sales

Verizon Wireless
06.2023 - Current

Territory Client Partner

Verizon
04.2023 - 06.2023

Acting Retail Director

Verizon
12.2022 - 02.2023

Consumer District Manager

Verizon
06.2019 - 03.2023

District Manager, Indirect Sales

Verizon
06.2007 - 05.2019

Bachelor of Arts - Public Relations And Organizational Communication

University of Pacific
Michelle Westphal