Miguel Mendez
Denver,CO
Summary
Accomplished Bilingual Executive Leader in the Restaurant and Retail Industry, renowned for a distinguished track record of achievements. Proficient in navigating the dynamic and ever-evolving landscape of restaurant operations. Talented Business Development Executive brings high-level business, marketing and sales acumen. Drives competitive growth through proactive relationship building and pursuit of business opportunities. Savvy to industry trends, practices and customer demands. Unmatched commitment to professionalism and integrity, underscored by a consistent track record of nurturing exceptional teams. Proficient in recognizing avenues for profit growth, introducing innovative ideas, and implementing operational excellence. Exceptional proficiency in guiding the establishment of new operations and revitalizing underperforming areas.
Overview
21
21
years of professional experience
Work History
Director of Operations & Business Development
Krispy Kreme Doughnut Corp
03.2021 - Current
- LATAM, Europe, and Africa
- Responsible for the comprehensive management of operations across a diverse portfolio of 600+ locations across LATAM, Europe, and Africa
- Concurrently, held a key role in recruiting and identifying prospective franchise partners, effectively contributing to achieving the Brand's International growth expansion goals
- Collaborated closely with franchise partners to strategize and execute profit-enhancing turnaround plans and the strategic rollout of new outlets
- I collaborated with franchisees to choose marketing agencies for market entry and annual marketing plans
- Spearheaded cross-functional cooperation with U.S
- Corporate leaders and coordinated global efforts with equity markets to facilitate the seamless launch of new markets
- Effectively introduced the brand into Egypt, Jordan, Chile, Costa Rica, Jamaica, and Switzerland markets, achieving successful launches in each location
- Established a robust pipeline to drive future market expansion, with upcoming openings on the horizon in Kazakhstan, Ecuador, France, Italy, El Salvador, The Bahamas, Spain, Bolivia, Lebanon, Pakistan, and Uzbekistan
- The implementation of new market initiatives generated a revenue influx of $30M.
- Utilized market trends, mission priorities and customer goals to envision, shape and close new opportunities.
Chief Growth Officer
Krispy Kreme Mexico
03.2019 - 03.2021
- Directed strategic market planning endeavors focused on enlarging the Hub and Spoke network through establishing Hot Light Theatre shops and small retail outlets and introducing the Delivered Fresh Daily program in collaboration with diverse retail partners within the market
- These efforts led to a successful expansion into three greenfield markets and laid the foundational framework for the upcoming five-year growth plan
- Successfully introduced the Brand's DFD (Delivered Fresh Daily) to an extensive network of 100+ locations in collaboration with partners OXXO and Chedraui, resulting in impressive revenues of $100k within the initial 12 months
- Introduced a comprehensive contractor vetting procedure and refined the bidding process, reducing CAPEX investment while enhancing the quality of work
- Successfully inaugurated 5 Theatres, established over 50 small shops, and revitalized more than 30 locations within a span of 18 months, yielding a substantial $10 million in incremental revenue for the market.
Division Director
Krispy Kreme Doughnut Corp
01.2016 - 03.2019
- Led the Western and Rocky Mountain Regions as Division Director for franchise locations, encompassing Arizona, California, Colorado, Idaho, Nevada, New Mexico, Utah, and Wisconsin
- Oversaw diverse restaurant and operational models, marketing initiatives, and guest interactions
- Delivered expert guidance to franchisees in areas such as local marketing, operations optimization, enhancing guest experiences, market expansion, and site selection
- Spearheaded effective communication of the company's strategic vision to franchisees and collaborated with cross-functional teams to enhance franchisee profitability
- Delivered a 4.5% growth in 2018 through the enhancement of operational efficiency and localized store marketing strategies
- Successfully elevated OSAT (Overall Guest Satisfaction) by five percentage points compared to the prior year
- Recognized for orchestrating the transformation of two pivotal core markets, Arizona and Las Vegas, contributing to their revitalization.
Region Coach
NPC International
10.2013 - 01.2016
- Spearheaded operational excellence as the Director of Operations, overseeing 69 franchise restaurants across Colorado, North Dakota, and South Dakota, generating an impressive $61 million in annual revenue
- Skillfully managed a high-performing team of 9 Area Coaches and supported staff to drive business outcomes and cultivate expertise across the region
- Played a pivotal role in successfully rolling out and executing essential company initiatives
- Implemented a monthly stewardship review process aimed at pinpointing opportunities for cost savings
- Achieved an exceptional 18% growth in EBITDA in under a year, marking the second-highest profit increase within the company
- Successfully introduced and executed training initiatives that transitioned the region from having ten open/exposed restaurants to none
- Spearheaded the internal development and identification of over 50% of the general management personnel
- Established structured systems for Area Coaches, resulting in an annual profit growth of $300,000.
Region Coach Designate
NPC International
06.2012 - 10.2013
- Designate - Served as the Interim Director of Operations for a cluster of 24 restaurants situated within the Atlanta Metro area
- Held responsibility for staffing optimization, executive recruitment, comprehensive training programs, and talent development, all while upholding company standards and procedures
- Demonstrated effective leadership, communication prowess, and meticulous stewardship reviews to ensure operational excellence
- Conducted a comprehensive SWOT analysis and devised a strategic action plan to address market demands effectively
- Pioneered the implementation of a market repair program tailored for underperforming restaurants
- Achieved an impressive 15% weekly same-store sales growth, propelling the region into the top quartile of performance.
Senior-Level Area Coach
Pizza Hut, Inc
01.2003 - 06.2012
- Responsible for cultivating and nurturing high-performing teams through continuous mentorship and guidance to unit managers while upholding a strong sense of responsibility
- Demonstrated a consistent track record of year-over-year sales and customer satisfaction score enhancements by effectively conveying strategic business strategies and securing managerial buy-in
- Leveraged data analysis to dissect challenges and pinpoint emerging business trends
- Held accountable for attaining margin targets at both area and store levels by fostering the growth of Restaurant General Manager skills and executing stewardship reviews
- Additionally, took on the role of mentoring and nurturing newly appointed Area Coaches within the Georgia region
- Spearheaded a portfolio of 9 units, generating annual revenues totaling $10 million
- Secured the highest restaurant profit within the southern territory
- Achieved an exceptional track record by maintaining the lowest customer complaints in the Atlanta DMA for an impressive five consecutive years
- Consistently ranked within the top 5% nationally for both customer service excellence and team member turnover management
- Nurtured the growth of 8 restaurant managers, including five restaurant training managers and 3 area coaches, all developed internally
- Played a pivotal role in a national task force dedicated to identifying and implementing strategic solutions for mitigating store-level cash loss opportunities and addressing knowledge gaps among unit managers
- This initiative resulted in the creation of automated cash accountability systems and the standardization of the EARS process for business planning tools.
Education
Bachelor of Arts - Business Management
Florida State University
Tallahassee, FL05.1996
Skills
- Brand Builder
- Talent Development
- Strategic Market Analysis
- Inspirational Mentor
- Financial Steward
- Relationship Cultivator
- Strategic Partnerships
- Training and Development
Additional Information
- AWARDS AND RECOGNITION - , Earned the title of Rookie of the Year for Panhandle Region RGM in 1999.- Recognized as RTM of the Year for Central Georgia Region in 2002.- Honored as an All-Star RGM in 2002.- Named Area Coach of the Year for Central Georgia Region in 2004.- Distinguished as an All-Star Area Coach in 2004.- Repeatedly awarded as Area Coach of the Year for Central Georgia Region in 2008 and North Georgia Region in 2012.
Languages
Spanish
Native or Bilingual
Timeline
Director of Operations & Business Development
Krispy Kreme Doughnut Corp
03.2021 - Current
Chief Growth Officer
Krispy Kreme Mexico
03.2019 - 03.2021
Division Director
Krispy Kreme Doughnut Corp
01.2016 - 03.2019
Region Coach
NPC International
10.2013 - 01.2016
Region Coach Designate
NPC International
06.2012 - 10.2013
Senior-Level Area Coach
Pizza Hut, Inc
01.2003 - 06.2012
Bachelor of Arts - Business Management
Florida State University
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