LISA GOODALL
Hartfield,VA
Summary
Skilled marketing professional with robust background in creating and executing strategic campaigns that drive growth. Known for strong team collaboration, adaptability to changing needs, and delivering measurable results. Adept in digital marketing, market analysis, and brand management, with focus on innovation and client satisfaction. Reliable and consistently effective in achieving organizational goals.
Overview
25
25
years of professional experience
Work History
Sales Associate
Bethpage Camp Resort
12.2018 - Current
- Built relationships with customers to encourage repeat business.
- Meet and Exceed Target Revenue by cultivating relationships with prospects
- Stage, Market and Sell RV Vacation homes
- Engaged with customers to build rapport and loyalty.
- Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming environment.
Leasing & Marketing Professional
Dodson Property Management
12.2017 - 09.2018
- Responsible for leasing, marketing, and maintaining positive relations of multi-family residential apartments
- Analyzed market trends and consumer behavior, adjusting marketing plans accordingly to optimize results.
- Modernized web pages and updated social media presence as part of comprehensive strategies to enhance customer engagement.
- Built strong relationships with clients through exceptional customer service, resulting in increased lease renewals.
Customer Experience Manager
American Cancer Society
01.2009 - 11.2017
- Responsible for multi-event management including customer recruitment and retention
- Skilled in conflict resolution and safety compliance
- Promoted events through media outlets and market opportunities
Volunteer, Fundraising
American Cancer Society
01.2000 - 01.2009
- Self-motivated, with a strong sense of personal responsibility.
- Worked effectively in fast-paced environments.
- Skilled at working independently and collaboratively in a team environment.
- Proven ability to learn quickly and adapt to new situations.
Welcome Center Manager
Kings Creek Plantation
11.2006 - 12.2008
- Responsible for managing day-to-day operations of the Welcome Center desk
- Collaborated with all levels to resolve complex issues and ensure guest satisfaction
Education
Bachelor of Science - Business & Marketing
University of Phoenix
Tempe, AZSkills
- Team Leadership
- Brand Equity
- Brand promotion
- Target Audience
- Market Research
- Customer Retention
- Client Relations
- Customer Service
- Teamwork and collaboration
- Customer relationship management (CRM)
- Social media marketing
Accomplishments
- $1.5M+ Raised for Cancer Research
- Nationwide Top 10 Event in 2016
Community Service
- Professionals Referral Organization (PRO), Member
- Gloucester Rotary Club, Former Secretary
Awards
- Highest Percent Increase, 2014
- 100% increase in school participation, 2013
- Highest Per Capita Award, 2010
- Virginia Income Achievement Award, 2010
- Employee of the Year, 2007
Timeline
Sales Associate
Bethpage Camp Resort
12.2018 - Current
Leasing & Marketing Professional
Dodson Property Management
12.2017 - 09.2018
Customer Experience Manager
American Cancer Society
01.2009 - 11.2017
Welcome Center Manager
Kings Creek Plantation
11.2006 - 12.2008
Volunteer, Fundraising
American Cancer Society
01.2000 - 01.2009
Bachelor of Science - Business & Marketing
University of Phoenix
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