Mitchell Borgardt
Chicago,IL
Summary
Results-driven professional with expertise in project management and multimedia storytelling. Proven track record in leading successful marketing initiatives and optimizing digital content strategies within the data center sector, focusing on AEC and CRE. Dedicated to enhancing brand visibility and achieving measurable outcomes through innovative marketing solutions and effective cross-functional collaboration.
Overview
7
7
years of professional experience
Work History
Senior Marketing Specialist - Global Data Centers
Cushman & Wakefield
Chicago, IL
03.2025 - Current
- Led production and promotion of research-driven thought leadership through market reports and insights on digital infrastructure and data center trends, enhancing brand authority.
- Project manage Cushman & Wakefield's annual Global Data Center Market Comparison Report, which ranks 97+ global markets. Partner cross-functionally with key business stakeholders, the Global Think Tank of Researchers, and Digital, Social, Design, PR, and Communications teams. The 2025 report generated 1.2 million impressions, the most successful campaign in the firm's history.
- Planned and executed the firm's presence at the Pacific Telecommunications Conference in Honolulu, HI, including a client-facing event for 100 C-suite executives and industry leaders across hyperscaler, colocation, and investor organizations. Managed a $40,000 event budget and supported relationship-driven deal activity totaling $7.5M in executed transactions during the four-day conference. I am currently using this business case to increase budget for next year.
- Led the launch and promotion of 47 thought leadership pieces in 2025, supporting strategic marketing initiatives across digital infrastructure and commercial real estate sectors.
- Introduced and produced a rentable podcast series, establishing a co-branded content partnership with Kyndryl. Initiative expanded into press release, $50,000 branded video, and ongoing collaborative case studies and co-authored thought leadership.
- Updated and organized top-of-the-funnel one-pagers and capabilities decks to ensure consistent messaging.
- Wrote all advocacy captions in Sprout, internal email sends, and external email sends in Salesforce Marketing Cloud.
Marketing & Communications Specialist II
Power Construction
Chicago, IL
03.2024 - 03.2025
- Maintained and optimized website content for SEO, enhancing online visibility.
- Wrote content and thought leadership on behalf of C-suite executives.
- Supported launch of Data Structures Group by developing RFP content and crafting social, internal, and external messaging.
- Managed all in-house videography, drone piloting, photography, and editing.
- Managed third-party agencies and budgets for website, production, events, and intranet (WorkVivo), ensuring effective resource allocation.
Marketing Specialist
Skender Construction
Chicago, IL
01.2023 - 10.2023
- Co-led all RFP responses, completed 2-3 per week using Adobe InDesign.
- Managed video, photo, and digital assets for projects, ensuring timely delivery and alignment with brand standards.
Media Specialist
VRX Media (Zillow Group)
Chicago, IL
04.2020 - 01.2023
- Delivered photography, videography, drone, and Matterport services for listings, showcasing properties effectively.
- Leveraged Adobe Creative Suite for video editing, photo editing, and brochure design to produce high-quality promotional content.
Copywriter
ES99 (Impact Networking)
Chicago, Illinois
08.2019 - 04.2020
- Storyboarded and authored copy for brand films, achieving client website header video selection within first week. Apprenticed in layout graphic design and web design to enhance visual communication skills.
Education
Master of Science - Integrated Marketing & Communications
Northwestern University
Evanston, IL12-2025
Timeline
Senior Marketing Specialist - Global Data Centers
Cushman & Wakefield
03.2025 - Current
Marketing & Communications Specialist II
Power Construction
03.2024 - 03.2025
Marketing Specialist
Skender Construction
01.2023 - 10.2023
Media Specialist
VRX Media (Zillow Group)
04.2020 - 01.2023
Copywriter
ES99 (Impact Networking)
08.2019 - 04.2020
Master of Science - Integrated Marketing & Communications
Northwestern University