Molly Bowen
Statesboro,GA
Summary
Results-oriented marketing professional with expertise in campaign execution, audience engagement, and data-driven communication strategies. Skilled in analyzing consumer behavior and applying analytical thinking to drive creative solutions in dynamic environments. Committed to leveraging creativity and data to enhance media planning and support organizational goals.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Bartender
The Blue Room
06.2025 - Current
- Managed high-volume customer interactions (1,200+ patrons/night), ensuring exceptional customer engagement and meticulous attention to detail in fast-paced environment.
- Maintained open communication with staff and management to enhance event operations and elevate customer experience.
- Contributed to planning, preparation, and budgeting for large-scale events and concerts, accommodating over 5,000 patrons.
Server & Bartender
Oak 45
05.2025 - Current
- Anticipated guests needs and delivered personalized service, quickly resolving to ensure customer satisfaction.
- Utilized upsell tactics and product education to increase revenue and enhance customer satisfaction.
- Coordinated with departments to ensure informed service and enhance guest experience.
- Analyzed industry trends to guide bar menu planning and create innovative drink recipes.
Student Program Ambassador
Good Molecules
06.2024 - Current
- Developed and delivered presentations to large audiences, educating 1,100+ students, and strengthening communication and storytelling skills.
- Executed on-campus marketing campaign reaching 1,500+ students, enhancing brand awareness and engagement.
- Collaborated with team members to plan and implement multi-channel marketing initiatives, driving cohesive messaging and outreach.
- Analyzed campaign success through audience response and engagement metrics to refine future strategies.
Receptionist & Client Consultant
Avaas Spa and Tan
12.2021 - 12.2022
- Incorporated new promotional strategies and social media tactics to enhance daily marketing efforts.
- Analyzed client preferences during consultations to recommend tailored products and services, contributing to increased sales.
Lifeguard & Pool Attendant (Seasonal)
American Pool
04.2020 - 09.2021
- Supervised 100+ patrons daily, maintaining safety compliance and fostering a secure environment.
- Responded to emergencies with urgency, delivering first aid and support to patrons in need.
- Operated POS system, processed transactions, and managed inventory for 200+ patrons, ensuring smooth service.
Education
Bachelor of Science - Public Relations
Georgia Southern University
Statesboro, GA05-2026
Skills
- Event Planning & Management
- Event marketing
- Budget Management
- Sponsorship Relations
- Brand Awareness & Audience Engagement
- Marketing Campaign Execution
- Data Collection & Analysis
- Creative Problem Solving
- Team Collaboration
- Interpersonal Communication
- Public Speaking
Leadership Experience
Vice President of Recruitment and Growth, Phi Mu Fraternity:
- Developed and executed recruitment strategies for a 200+ member organization, increasing membership and engagement by 52% through targeted outreach and engagement initiatives.
- Managed all recruitment operations, including planning, logistics, and onboarding, ensuring a seamless experience for prospective and new members.
- Acquired multiple brand sponsorships and donations helping to build visibility and organization relations.
- Oversaw and allocated a $44,000+ budget, optimizing resources to support recruitment events and marketing efforts.
- Collaborated with executive board members, advisors, fellow campus leaders and external partners (florists, videographers) to enhance branding and public relations initiatives.
- Planned and executed over 30 large-scale events to increase chapter visibility, strengthen brand presence, and drive membership growth.
Ritual Chairwoman, Phi Mu Fraternity:
- Coordinated formal ritual ceremonies ensuring adherence to tradition and protocol for 300 members.
Community Service Chairwoman, Phi Mu Fraternity:
- Organized service initiatives that contributed 1,000+ volunteer hours to the community.
- Diversity, Equity, and Inclusion Representative, Panhellenic Council:
- Collaborated with fellow Panhellenic members to educate and launch initiatives impacting 2,000+ sorority campus members.
Executive Assistant to the Panhellenic President, Panhellenic Council:
- Provided support to the Panhellenic President throughout council events and operations.
Certification
- CITI Program: Human Subjects-Social and Behavioral Research Certification
- HubSpot Academy: SEO Certification
- HubSpot Academy: Social Media Certification
Timeline
Bartender
The Blue Room
06.2025 - Current
Server & Bartender
Oak 45
05.2025 - Current
Student Program Ambassador
Good Molecules
06.2024 - Current
Receptionist & Client Consultant
Avaas Spa and Tan
12.2021 - 12.2022
Lifeguard & Pool Attendant (Seasonal)
American Pool
04.2020 - 09.2021
Bachelor of Science - Public Relations
Georgia Southern University