To apply my passion and over 9 years of as an Activation Manager to a new role.
Overview
10
10
years of professional experience
Work History
Freelance Brand Ambassador & Activation Manager
US Events
06.2021 - Current
Worked as a production assistant and lead brand ambassador at various music festivals, conferences, and liquor events. Helped launch and sample new RTD cocktails to stores and represented brands at events in different states.
Field Market Manager State Farm Good Neighbor Tour
Infinity Marketing
04.2025 - 10.2025
Helped manage a team of brand ambassadors on site at high visibility events.
Responsible for: warehouse inventory and truck maintenance, helping schedule State Farm agents at events, all details with on site event organizers, technology on footprint, and recap reports to agency.
Completed contract
Topo Chico/Coca-Cola Experiential Field Market Manager
Greenhouse Agency
02.2020 - 06.2024
Built the Topo Chico experiential field marketing program by hiring and managing brand ambassadors, created sponsorships, and sourced events. Built outstanding relationships with festival managers, event planners, and influencers. Created memorable smaller curated events-tentpole events such as Coachella, South X Southwest, and Summer Smash.
Managed a regional budget including: event sponsorships, product, swag, and brand ambassadors. Oversaw all event details, and exceeded sampling goals.
Worked directly with Swire Coca Cola Distribution to educate staff on Topo Chico. Built a sales route and turned leads into placements in restaurants and businesses interested in carrying Topo Chico.
Modelo Beer Field Market Manager
Legacy Marketing
10.2019 - 02.2020
Built and trained a team of brand ambassadors for on premise sampling campaign. Sourced and staffed events, ran payroll, created demo calendar, and managed warehouse.
Completed contract
Jim Beam Field and Sales Market Manager
Jim Beam Suntory
01.2018 - 10.2019
Partnered with sales team to sell in Jim Beam portfolio to various accounts in Seattle.
Developed positive relationships with accounts and managed large concerts for the brand.
Completed contract
Washington & Oregon Outlaw Energy Drinks Field Market Manager
Outlaw Energy
06.2016 - 12.2017
Worked closely with sales teams helping to sell beverages to accounts. Met with store owners and successfully sold in Outlaw placements.
Hired brand ambassadors and worked with them at music festivals and special events for brand.
Education
Bachelor of Arts -
Western Oregon University
Skills
Years of Event Management
Brand Ambassador Scheduling
Event Organizer Connector
Sampling Calendar Manager
Spanish Speaker/Bi Cultural
Building Brand Teams
High Profile Event Planning
Managed Well Known Brands
Multiple State Management
Brand Team Leader
Inventory Management
Payroll and Budget Experience
Timeline
Field Market Manager State Farm Good Neighbor Tour
Infinity Marketing
04.2025 - 10.2025
Freelance Brand Ambassador & Activation Manager
US Events
06.2021 - Current
Topo Chico/Coca-Cola Experiential Field Market Manager
Greenhouse Agency
02.2020 - 06.2024
Modelo Beer Field Market Manager
Legacy Marketing
10.2019 - 02.2020
Jim Beam Field and Sales Market Manager
Jim Beam Suntory
01.2018 - 10.2019
Washington & Oregon Outlaw Energy Drinks Field Market Manager