Monika Solanki
New York
Summary
- Detail-oriented team player with exceptional organizational skills and adept at multitasking. Renowned for reliability and unwavering dedication, I approach collaborative projects with diligence and resourcefulness.
- Equipped with a Master's degree in marketing, I have a strong foundation in problem-solving and teamwork. My experience spans various marketing and management roles, where I have effectively implemented social media strategies to amplify brand and product visibility.
- Leveraging an entrepreneurial mindset, I have a proven history of discovering cost-effective approaches to boost web traffic and achieve market penetration. I have accumulated extensive experience in executing thorough communications and marketing strategies tailored to meet corporate objectives.
Overview
3
3
years of professional experience
Work History
Social Media Manager
HOPS Healthcare
08.2020 - 09.2021
- Orchestrated content creation for all social media platforms, contributing to a 20% increase in audience engagement. Leveraged illustration and graphic design expertise to develop visually captivating digital content, resulting in a 25% boost in click-through rates and a 30% increase in conversion rates.
- Developed and executed social media strategies aligned with business objectives, resulting in a 30% increase in brand awareness with a 25% growth in lead generation.
- Assessed and documented campaign performance through metrics such as conversion rates, click-through rates, and audience demographics, providing actionable insights for future optimization.
- Enhanced corporate brand identity and image, resulting in a 30% increase in media coverage and a 25% growth in public perception, measured by metrics such as media mentions and sentiment analysis, while conducting market trend research and data analysis to inform the development of targeted public relations strategies and tactics.
Management Intern
Weekend Window
12.2019 - 03.2020
- Assisted with the boarding of new employees by providing training and development resources. Controlled resources and assets for department activities to comply with industry standards and government regulations.
- Coordinated and executed events, including product launches, and team-building activities for up to 750 attendees
- Established performance goals for employees and provided feedback on methods for reaching those milestones.
Content Marketing
ExtraChai
09.2018 - 12.2018
- Prepared and submitted professional proposals to select publishers to outline works, promotional skills, and literary experience.
- Created content for websites and online publications. Wrote and edited high-quality content and visually impactful programs under deadline pressure with an exciting, captivating, and authentic approach.
- Conducted market research and competitor analysis to identify content opportunities and trends Produced, edited, and optimized various types of content including blog posts, whitepapers, and social media posts
Event Management Coordinator
Government of Gujarat
08.2019
- Planned and executed a wide range of corporate events including meetings, conferences, and team-building activities, ensuring seamless coordination of logistics and resources.
- Collaborated with vendors and suppliers to negotiate contracts, manage budgets, and secure necessary permits and licenses for events.
- Oversaw post-event evaluations and analysis to measure the success of events and identify areas for improvement
Education
Master of Science - Integrated Marketing
New York University At New York
12.2023
Bachelor of Arts - Business Administration
Pandit Deendayal Petroleum University At Gujarat, India
01.2020
Volunteer Experience
Teach for India
- Crafted comprehensive lesson plans aligning with curriculum goals, utilizing varied teaching methods for enhanced engagement.
- Offered personalized support to diverse learners and collaborated on extracurricular activities for holistic student development.
- Conducted assessments, fostered positive relationships, and engaged in ongoing professional development to enhance teaching skills.
Timeline
Social Media Manager
HOPS Healthcare
08.2020 - 09.2021
Management Intern
Weekend Window
12.2019 - 03.2020
Event Management Coordinator
Government of Gujarat
08.2019
Content Marketing
ExtraChai
09.2018 - 12.2018
Master of Science - Integrated Marketing
New York University At New York
Bachelor of Arts - Business Administration
Pandit Deendayal Petroleum University At Gujarat, India