MORGAN TORCHIA
Coraopolis,Pennsylvania
Summary
Marketing Analyst offering 5+ years of experience in internal and external communications, as well as marketing, videography/photography, copywriting, organic social media growth, and paid-for social media campaigns.
Overview
6
6
years of professional experience
Work History
Marketing Analyst
Affordable Intelligent Marketing
Remote
06.2023 - Current
- Utilize knowledge of the home services and marketing sector
- Actively monitoring and rebuilding Social Media ADs to deliver the best results
- Utilize graphic design skills to create organic content for client social media accounts
- Develop websites and produce content for a variety of clients
- Proactively adjusting to trends, market changes, and the needs and goals of every unique client
- Monitor social media comments to create personalized responses
Robert Morris Athletics ESPN 3 Video Operator
Moon Township
Moon Township, PA
10.2020 - Current
- Worked a variety of production positions for Robert Morris athletics on ESPN 3
Social Media Manager
Heritage Reservation
Farmington, PA
05.2022 - 10.2023
- Maintain and produced content for all of social media accounts including Facebook, Instagram, and TikTok, for a 2,000 acre private property that provides Boy Scouts of America programming to 5,000 scouts per summer
Program Director
Heritage Reservation - Camp Independence
Farmngton, PA
06.2023 - 08.2023
- Curated and provided educational and entertaining programs to hundreds of Cub Scouts each weekend during the summer of 2023
Director of Communications
Moon Township
Moon Township, PA
09.2022 - 05.2023
- Lead social media content and audience development strategy while establishing a brand for the township
- Serve as the primary copywriter and graphic designer for Moon Township and develop initiatives to increase visibility across a variety of mediums
- Plan and execute township events and develop presentations for management speakers
- Develop marketing materials for print and digital advertisements
- Write and design the Moon Township Messenger, a quarterly magazine for township residents
- Construct two monthly e-newsletters for township residents and MCA-TV volunteers.
Senior Stylist
Stitch Fix
Remote
09.2019 - 03.2023
- Create curated outfits for monthly subscription boxes and write personalized notes for clients to help give them a one of a kind look and experience.
Moon Community Access Television Assistant Director
Moon Township
Moon Township, PA
08.2020 - 05.2022
- Design all print and digital graphics across all township departments
- Photograph township events
- Worked production staff and football broadcasting staff for Moon Township
- Teach training classes for television studio volunteers
- Produce and host a monthly news show on township news
- Oversee and coordinate pre-production, production, and editing for live and prerecorded telecasts.
Moon Community Access Television Production Assistant
Moon Township
Moon Township, PA
01.2020 - 08.2020
- Video editor and graphic designer for Moon Township Pennsylvania
WPXI Master Control
Pittsburgh
Pittsburgh, PA
06.2019 - 12.2019
- Segmented television shows for station syndication and supervised full television programming including news and commercial spots for four channels as well as monitor quality control
Video Editor
Candidly Yours
Remote
02.2019 - 06.2019
- Edited real estate videos showcasing interiors and exteriors of houses for sale on social media
VITAC Production Coordinator
Canonsburg
Canonsburg, PA
01.2019 - 06.2019
- Worked with multiple television networks to ensure high quality closed captioning to over 1,500 clients in over 50 languages 24/7
RMU Athletics Content Creator
Moon Township
Moon Township, PA
09.2017 - 08.2018
- Edited athletic promo/hype videos for all Robert Morris University Athletics social media platforms
WQED Pittsburgh Digital Editing Intern
Pittsburgh
Pittsburgh, PA
05.2018 - 07.2018
- Edited digital videos for web and television productions for WQED productions
Education
Bachelor of Arts - Television/Video Production
Robert Morris University
Coraopolis, PA12.2018
Skills
- Final Cut
- Adobe Suite
- Copywriting
- Microsoft Office
- Mailchimp
- Constant Contact
- Canva
- Social Media Management
- SEO
- Asana
- Weebly
- Wordpress
- Industry Trend Monitoring
- SEO Optimization
- Google Ads Knowledge
- Targeted Marketing Campaigns
- Website Optimization
- Communications Management
- Branding
- Content Marketing
- Email Marketing
- Graphic Design
Accomplishments
- David L. Adams Apple Award 1st Place Best Multimedia Package for The International Pipeline: March 2019
- Student Production Award at NATAS Mid-Atlantic Emmys for Men’s Basketball Coverage: September 2017
- Pittsburgh Black Media Federation Vann Awards for Online Spot News and Multimedia: April 2017
- Society for Collegiate Journalists 2019 Award: 2nd Place for Best Multimedia Sports Package: March 2019
- Society for Collegiate Journalists 2018 Award: 3rd Place Online Multimedia Feature, 3rd Place for Sports Multimedia Story, and 3rd Place for Photo Series: April 2018
Timeline
Marketing Analyst
Affordable Intelligent Marketing
06.2023 - Current
Program Director
Heritage Reservation - Camp Independence
06.2023 - 08.2023
Director of Communications
Moon Township
09.2022 - 05.2023
Social Media Manager
Heritage Reservation
05.2022 - 10.2023
Robert Morris Athletics ESPN 3 Video Operator
Moon Township
10.2020 - Current
Moon Community Access Television Assistant Director
Moon Township
08.2020 - 05.2022
Moon Community Access Television Production Assistant
Moon Township
01.2020 - 08.2020
Senior Stylist
Stitch Fix
09.2019 - 03.2023
WPXI Master Control
Pittsburgh
06.2019 - 12.2019
Video Editor
Candidly Yours
02.2019 - 06.2019
VITAC Production Coordinator
Canonsburg
01.2019 - 06.2019
WQED Pittsburgh Digital Editing Intern
Pittsburgh
05.2018 - 07.2018
RMU Athletics Content Creator
Moon Township
09.2017 - 08.2018
Bachelor of Arts - Television/Video Production
Robert Morris University