MORGAN TORCHIA
Coraopolis,Pennsylvania
Summary
Marketing Analyst offering 5+ years of experience in internal and external communications, as well as marketing, videography/photography, copywriting, organic social media growth, and paid-for social media campaigns.
Overview
6
6
years of professional experience
Work History
Marketing Analyst
Affordable Intelligent Marketing
06.2023 - Current
- Utilize knowledge of the home services and marketing sector
- Actively monitoring and rebuilding Social Media ADs to deliver the best results
- Utilize graphic design skills to create organic content for client social media accounts
- Develop websites and produce content for a variety of clients
- Proactively adjusting to trends, market changes, and the needs and goals of every unique client
- Monitor social media comments to create personalized responses
Robert Morris Athletics ESPN 3 Video Operator
Moon Township
10.2020 - Current
- Worked a variety of production positions for Robert Morris athletics on ESPN 3
Social Media Manager
Heritage Reservation
05.2022 - 10.2023
- Maintain and produced content for all of social media accounts including Facebook, Instagram, and TikTok, for a 2,000 acre private property that provides Boy Scouts of America programming to 5,000 scouts per summer
Program Director
Heritage Reservation - Camp Independence
06.2023 - 08.2023
- Curated and provided educational and entertaining programs to hundreds of Cub Scouts each weekend during the summer of 2023
Director of Communications
Moon Township
09.2022 - 05.2023
- Lead social media content and audience development strategy while establishing a brand for the township
- Serve as the primary copywriter and graphic designer for Moon Township and develop initiatives to increase visibility across a variety of mediums
- Plan and execute township events and develop presentations for management speakers
- Develop marketing materials for print and digital advertisements
- Write and design the Moon Township Messenger, a quarterly magazine for township residents
- Construct two monthly e-newsletters for township residents and MCA-TV volunteers.
Senior Stylist
Stitch Fix
09.2019 - 03.2023
- Create curated outfits for monthly subscription boxes and write personalized notes for clients to help give them a one of a kind look and experience.
Moon Community Access Television Assistant Director
Moon Township
08.2020 - 05.2022
- Design all print and digital graphics across all township departments
- Photograph township events
- Worked production staff and football broadcasting staff for Moon Township
- Teach training classes for television studio volunteers
- Produce and host a monthly news show on township news
- Oversee and coordinate pre-production, production, and editing for live and prerecorded telecasts.
Moon Community Access Television Production Assistant
Moon Township
01.2020 - 08.2020
- Video editor and graphic designer for Moon Township Pennsylvania
WPXI Master Control
Pittsburgh
06.2019 - 12.2019
- Segmented television shows for station syndication and supervised full television programming including news and commercial spots for four channels as well as monitor quality control
Video Editor
Candidly Yours
02.2019 - 06.2019
- Edited real estate videos showcasing interiors and exteriors of houses for sale on social media
VITAC Production Coordinator
Canonsburg
01.2019 - 06.2019
- Worked with multiple television networks to ensure high quality closed captioning to over 1,500 clients in over 50 languages 24/7
RMU Athletics Content Creator
Moon Township
09.2017 - 08.2018
- Edited athletic promo/hype videos for all Robert Morris University Athletics social media platforms
WQED Pittsburgh Digital Editing Intern
Pittsburgh
05.2018 - 07.2018
- Edited digital videos for web and television productions for WQED productions
Education
Bachelor of Arts - Television/Video Production
Robert Morris University
Coraopolis, PA12.2018
Skills
- Final Cut
- Adobe Suite
- Copywriting
- Microsoft Office
- Mailchimp
- Constant Contact
- Canva
- Social Media Management
- SEO
- Asana
- Weebly
- Wordpress
- Industry Trend Monitoring
- SEO Optimization
- Google Ads Knowledge
- Targeted Marketing Campaigns
- Website Optimization
- Communications Management
- Branding
- Content Marketing
- Email Marketing
- Graphic Design
Accomplishments
- David L. Adams Apple Award 1st Place Best Multimedia Package for The International Pipeline: March 2019
- Student Production Award at NATAS Mid-Atlantic Emmys for Men’s Basketball Coverage: September 2017
- Pittsburgh Black Media Federation Vann Awards for Online Spot News and Multimedia: April 2017
- Society for Collegiate Journalists 2019 Award: 2nd Place for Best Multimedia Sports Package: March 2019
- Society for Collegiate Journalists 2018 Award: 3rd Place Online Multimedia Feature, 3rd Place for Sports Multimedia Story, and 3rd Place for Photo Series: April 2018
Timeline
Marketing Analyst
Affordable Intelligent Marketing
06.2023 - Current
Program Director
Heritage Reservation - Camp Independence
06.2023 - 08.2023
Director of Communications
Moon Township
09.2022 - 05.2023
Social Media Manager
Heritage Reservation
05.2022 - 10.2023
Robert Morris Athletics ESPN 3 Video Operator
Moon Township
10.2020 - Current
Moon Community Access Television Assistant Director
Moon Township
08.2020 - 05.2022
Moon Community Access Television Production Assistant
Moon Township
01.2020 - 08.2020
Senior Stylist
Stitch Fix
09.2019 - 03.2023
WPXI Master Control
Pittsburgh
06.2019 - 12.2019
Video Editor
Candidly Yours
02.2019 - 06.2019
VITAC Production Coordinator
Canonsburg
01.2019 - 06.2019
WQED Pittsburgh Digital Editing Intern
Pittsburgh
05.2018 - 07.2018
RMU Athletics Content Creator
Moon Township
09.2017 - 08.2018
Bachelor of Arts - Television/Video Production
Robert Morris University
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