Morgan White
Atlanta,GA
Summary
Creative and organized Marketing Professional with proven track record of increasing sales, enhancing client engagement , and building brand loyalty. Possesses strong communication , strategic planning, and prioritization skills demonstrated through 6 years of performance. Skilled at handling multiple projects simultaneously with a high degree of accuracy.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Marketing Administrative Assistant
Passion Organizing (Intern)
11.2023 - 01.2024
- Conducted market research to identify target audience and develop marketing strategies
- Introduced and planned a B2B campaign aimed at increasing market share.
- Pitched and executed creative ideas for social media content.
- Created a new logo and played a key role in the rebranding of the organization.
Technical Writing Apprentice
Technical Writing And QA Bootcamp
08.2022 - 12.2023
- Created and updated clear, concise, user-friendly documentation.
- Leveraged CRM tools to enhance information management.
- Worked with cross-functional teams to ensure documentation aligns with the product's design.
- Contributed to the documentation of software systems by using Salesforce and Jira.
- Collaborated with fellow apprentices on group projects, honing teamwork and communication skills.
Marketing Assistant
Imagine Exhibitions
09.2021 - 02.2022
- Directed a team , leading to the extension of our exhibition beyond the originally scheduled duration.
- Performed market research and SWOT analysis on-site to develop market strategies, contributing to an increase in client visits.
- Used POS systems to carry out transactions with clients.
Social Media Marketing Manager
Move Spot
01.2018 - 08.2021
- Introduced and developed QR codes to create simple accessibility for new users.
- Managed and maintained social media accounts.
- Used competitive analysis and market research to increase engagement, gaining over 5,000 users within a year.
Education
Bachelor of Business Administration - Marketing
Kennesaw State University
Kennesaw, GA12.2023
Skills
Team Leadership
Proficient in Social Media Platforms
Word Press/Google Apps/Web Development
Microsoft Office Suite
Salesforce
SWOT Analysis
SEO Knowledge
Training and Development
Project Management
Certification
Salesforce Essential Training Certification , LinkedIn Learning (2022)
JavaScript Essential Training Certification , LinkedIn Learning (2022)
Introduction to Cybersecurity , Cisco Networking Academy (2023)
References
References available upon request.
Timeline
Marketing Administrative Assistant
Passion Organizing (Intern)
11.2023 - 01.2024
Technical Writing Apprentice
Technical Writing And QA Bootcamp
08.2022 - 12.2023
Marketing Assistant
Imagine Exhibitions
09.2021 - 02.2022
Social Media Marketing Manager
Move Spot
01.2018 - 08.2021
Bachelor of Business Administration - Marketing
Kennesaw State University
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