Marina Peacher
Dallas,United States
Summary
Results-driven and creative Visual Manager with over 10 years of experience in developing and executing visual merchandising strategies for multiple retail locations. Proven track record of increasing sales and brand visibility through effective product presentation and store layout design. Skilled in analyzing market trends, competitor activities, and consumer behavior to drive impactful visual solutions. Strong leadership and team management abilities, adept at collaborating with cross-functional teams to achieve common goals. Seeking to leverage my expertise to elevate brand image and drive business growth.
Overview
15
15
years of professional experience
Work History
Assistant Store Leader-Visual
Crate and Barrel
04.2025 - Current
- Led visual merchandising strategies in a flagship store to enhance product presentation and drive customer engagement.
- Evaluated store performance metrics to implement improvements in visual merchandising.
- Improved overall store appearance through consistent maintenance of clean, organized displays that showcased products effectively.
- Collaborated with leadership to establish strategic goals for store growth and profitability.
Area Visual Manager
West Elm
02.2023 - 04.2025
- Oversaw visual merchandising strategy for multiple stores within a designated area, ensuring brand consistency and alignment with company standards
- Developed and executed visual directives to enhance store aesthetics and drive sales performance
- Conducted regular store visits to provide guidance and feedback to store teams on visual presentation and product placement
- Analyzed sales data and customer feedback to continuously improve visual strategies and enhance overall shopping experience
- Collaborated with cross-functional teams to implement seasonal and promotional displays, incorporating current trends and customer preferences
Visual Manager
West Elm
08.2018 - 02.2023
- Analyzed sales data and customer feedback to continuously improve visual strategies and drive business results
- Managed inventory levels and product placement to maximize visual impact and drive customer engagement
- Conducted regular store walk-throughs to assess visual standards and provide feedback to team members on areas of improvement
- Created floor plans each season which interpreted corporate direction to best represent the aesthetic within the store
Part Time Visual Associate
West Elm
06.2016 - 08.2018
- Assisted in creating visually appealing displays in accordance with brand standards to enhance the overall shopping experience for customers
- Ensured all merchandise was properly showcased and arranged to maximize sales and attract customer attention
- Maintained a clean and organized work environment, including backstock areas and display fixtures, to uphold store aesthetics and drive sales
Visual Merchandiser
Z Gallerie
04.2011 - 06.2014
- Created compelling displays to showcase new arrivals and seasonal collections, resulting in increased foot traffic and sales.
- Conducted regular store walkthroughs to assess and improve overall visual merchandising standards.
- Stayed current on industry trends and competitor strategies to ensure the store maintained a competitive edge in terms of presentation.
Education
Psychology
University of Notre Dame
05.2006
Skills
- Visual Merchandising
- Visual Communication
- Retail Sales
- Floor Planning
- Leadership Development
- Data Analysis
- Supervisory Skills
- Inventory Management
Timeline
Assistant Store Leader-Visual
Crate and Barrel
04.2025 - Current
Area Visual Manager
West Elm
02.2023 - 04.2025
Visual Manager
West Elm
08.2018 - 02.2023
Part Time Visual Associate
West Elm
06.2016 - 08.2018
Visual Merchandiser
Z Gallerie
04.2011 - 06.2014
Psychology
University of Notre Dame