Natalie Perez

Result driven communications professional and entrepreneur with 6 years of experience in brand development, marketing, and business operations. Expert in omnichannel digital marketing, cross-functional project management, and data informed strategies. Communications Professional experienced in fast paced, high profile beauty and fashion environments. Combines hands on expertise in consumer behavior, personalized consultation, and revenue generation from iconic brands like Sephora and Skims with strategic communication concepts. Passionate about leveraging audience insights, trend storytelling, and cross channel engagement to grow brand awareness and customer retention.

• Ethereal Beauty x Bevvy Cart Anniversary Collaboration, Optimized product positioning and promotional strategy, resulting in a 95% sell out rate within the first 3 hours of the event., Initiated a cross promotional campaign and joint pop up collaboration which successfully aligned with targeted audiences that drove brand visibility., Designed promotional content that aligned with brands visual identities resulting in profile engagement and new client leads.
• Vendor Popup at Long Beach Flea Market, Organized and executed a Permanent Jewelry popup at the Long Beach Flea Market, Curates a selection of unique permanent jewelry pieces to attract a diverse audience., Collaborated with local small businesses to showcase craftsmanship and promote community engagement., Successfully managed inventory and sales, achieving a notable increase in customer interest and sales.
• Collaboration at Salon Grand Opening, Facilitated a Permanent Jewelry popup at a salon grand opening, Partnered with the salon to enhance their launch event, providing an interactive jewelry experience., Engaged with guests through personalized consultations, highlighting the benefits of permanent jewelry., Contributed to a festive atmosphere, resulting in high customer satisfaction and positive feedback for both the salon and the popup.
• Organized Toy Drive, Organized and led a successful toy drive fundraiser through my business., Coordinated collection efforts to gather toys for local children in need, fostering community involvement and support., Developed promotional materials and engaged with clients to encourage participation, resulting in a notable increase in donations., Collaborated with local organizations to distribute the collected toys, ensuring a positive impact in the community and enhancing the businesss social responsibility profile.