NATALYA FERNANDEZ
Casselberry
Summary
Positive, upbeat and successful sales professional comfortable connecting with customers, maintaining exceptional service, and consistently exceeding quotas. Gained knowledge and understanding of the cosmetic industry over the course of 12 years. Capable and eager to take on any task to drive sales and success for a business.
Overview
14
14
years of professional experience
Work History
Account Coordinator
PUR Cosmetics
Sarasota
01.2017 - Current
- Managed day-to-day sales and event planning to achieve overall success.
- Strengthened budget planning by contributing administrative expertise and operations knowledge.
- Motivated employees to continuously grow knowledge and enhance abilities.
- Drove sales and earned #1 territory in the USA in 2017
- Received 2 raises
Freelance Sales Expert
Tarte Cosmetics
Sarasota
05.2016 - 01.2017
- Determined customers' needs based on consultation and face-to-face meetings.
- Capitalized on market opportunities by monitoring competitor actions and tracking trends.
- Enhanced customer retention and expanded account growth.
Freelance Communications Specialist
TooFaced Cosmetics
Sarasota
05.2016 - 01.2017
- Developed successful relationships with customers while promoting new and existing products to capitalize on sales.
- Endured all displays were correct on the gondola.
- Created a solid following of customers to the Pelican Plaza location.
Freelance Sales Consultant
Peter Thomas Roth Inc
Sarasota
05.2016 - 01.2017
- Expanded territory by continuously acquiring new customers and regularly serviced different stores.
- Met individual customers' needs with creation of customized skincare solutions.
- Created awareness and interest in new products and presented offerings to prospective and established customers.
- Built, managed, and maintained personal sales through effective networking and partnership development.
Freelance Sales professional
Proctor & Gamble
Sarasota
03.2015 - 04.2016
- Developed strong customer relationships in stores.
- Overcame objections with successful product demonstrations and persuasive communication skills.
- Exceeded sales objectives and added $45,000 to the years bottom line.
Junior Sales Associate
Macy's
Brandon
01.2013 - 02.2015
- Contributed to sales strategy and helped achieve goals.
- Accomplished multiple tasks in a fast-paced environment.
- Opened and closed registers and accounted for funds each day.
Counter Manager
Dillard's
Brandon
01.2011 - 01.2013
- Processed daily sales numbers and ensured cash register accuracy.
- Demonstrated product knowledge and made recommendations to customers.
- Kept all paperwork current and compliant with internal standards and requirements.
- Built strong team through positive, proactive communication and coaching.
Education
Diploma -
Florida Virtual High School
Brandon, FL05.2010
Skills
- Territory management
- Records management
- Beauty product demonstration
- Task prioritization
- Analytical thinking
- Coordination
- Business Development and Planning
- Product Service and Sales
Timeline
Account Coordinator
PUR Cosmetics
01.2017 - Current
Freelance Sales Expert
Tarte Cosmetics
05.2016 - 01.2017
Freelance Communications Specialist
TooFaced Cosmetics
05.2016 - 01.2017
Freelance Sales Consultant
Peter Thomas Roth Inc
05.2016 - 01.2017
Freelance Sales professional
Proctor & Gamble
03.2015 - 04.2016
Junior Sales Associate
Macy's
01.2013 - 02.2015
Counter Manager
Dillard's
01.2011 - 01.2013
Diploma -
Florida Virtual High School