Natasha Robbins
Liberty,KY
Summary
- Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.
- Expert customer service specialist with proven record of exceeding marketing objectives by developing high-performing, multifaceted digital marketing plans. Passionate about connecting with target audiences and driving consistent growth. Insight-driven and adaptable to changing market conditions.
- Seasoned customer service specialist offering 2 years of related experience, results-driven approach and dedication to achieve remarkable client results. Leads routine operations and special projects for new and established customers. Achievements include developing, revamping and strengthening campaigns to drive revenue growth.
- Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
- Hardworking and passionate job seeker with strong organizational skills eager to secure entry-level [Job Title] position. Ready to help team achieve company goals.
- Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
- To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
12
12
years of professional experience
Work History
Digital Marketing Coordinator
Freelace
Liberty, KY
01.2022 - Current
- Coordinated promotional events both online and offline to increase brand awareness among target audiences.
- Stayed up-to-date with industry trends and best practices to continuously improve digital marketing initiatives.
- Used Adobe Creative Suite to design promotional materials, search engine marketing advertisements and mobile advertisements.
- Implemented A/B testing on various channels to identify best-performing tactics and optimize campaign performance.
- Developed and implemented campaigns for email, online advertising, search engines and direct mail.
- Enhanced brand visibility through social media campaigns, creating engaging and shareable content.
- Achieved higher click-through rates on social media ads through audience segmentation, ad placement optimization, and compelling ad copy.
- Developed creative assets such as infographics, blog posts, videos, and more to enhance overall content strategy effectiveness.
- Rewrote website copy, authored blog posts and updated social media platforms to strengthen client digital presence.
- Managed relationships with external vendors, ensuring timely delivery of services while maintaining budgetary goals.
- Analyzed web analytics data to optimize digital marketing efforts and maximize ROI.
- Increased website traffic by implementing effective SEO strategies and optimizing online content.
- Developed email marketing campaigns for improved customer engagement and retention rates.
- Collaborated with cross-functional teams for the successful execution of integrated marketing campaigns.
- Assisted in developing a comprehensive content strategy to support overall digital marketing objectives.
- Established an efficient workflow for managing multiple projects simultaneously without compromising quality or deadlines.
- Streamlined lead generation process by implementing CRM tools, improving database accuracy, and reducing manual tasks.
- Managed multiple PPC advertising campaigns, ensuring proper budget allocation and targeting.
- Monitored competitors'' digital marketing activities, identifying trends and potential opportunities for growth.
- Improved organic search rankings by conducting keyword research, optimizing website content, and acquiring high-quality backlinks.
- Optimized online presence by conducting regular website audits and updating outdated content as needed.
- Evaluated market trends to stay current on consumer and competitor changes.
- Managed digital projects from initial concept through final implementation and live monitoring.
- Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management.
- Conducted market research by analyzing industry trends, consumer demographics and competitor activities to inform marketing strategy.
- Created social media content with innovative brand messaging to support new product launches.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Implemented new strategies to improve click-through rates and conversion.
- Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Implemented marketing automation tools to streamline and automate repetitive marketing tasks.
- Optimized e-commerce campaigns through A/B testing to increase online sales.
- Created content strategies for digital media.
- Researched and analyzed industry trends to inform search marketing strategies.
- Devised effective link-building campaigns to increase website authority and visibility.
Full-time Mother
My Kids
06.2017 - Current
- Managed day-to-day operation of home to comply with regulations and agency standards
- Inspected stock to identify shortages, replenish supply and maintain consistent inventory
- Assisted residents with daily hygiene and living tasks
- Supervised residents preparing meals and handling chores and provided constructive feedback
- Oversaw budget to manage expenditures and control costs
- Developed and implemented new housekeeping practices to increase productivity and cohesiveness
- Formulated and oversaw housekeeping budget to manage expenditures and control expenses
- Assisted residents with transitioning into new living environment and maintained strong relationships with residents
- Coordinated activities and events to create safe, positive and inclusive environment
- Provided crisis management and intervention during emergency.
- Self-motivated, with a strong sense of personal responsibility.
- Worked effectively in fast-paced environments.
- Skilled at working independently and collaboratively in a team environment.
- Proven ability to learn quickly and adapt to new situations.
- Excellent communication skills, both verbal and written.
- Worked well in a team setting, providing support and guidance.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Passionate about learning and committed to continual improvement.
- Worked flexible hours across night, weekend, and holiday shifts.
- Managed time efficiently in order to complete all tasks within deadlines.
- Organized and detail-oriented with a strong work ethic.
- Paid attention to detail while completing assignments.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
- Strengthened communication skills through regular interactions with others.
- Demonstrated strong organizational and time management skills while managing multiple projects.
- Proved successful working within tight deadlines and a fast-paced environment.
- Adaptable and proficient in learning new concepts quickly and efficiently.
- Learned and adapted quickly to new technology and software applications.
- Developed and maintained courteous and effective working relationships.
Firewood Salesperson
Natasha Robbins (self)
06.2013 - Current
- Worked to build relationships with customers and built potential
- Engaged customers in social conversations to create pleasant and easy shopping experience
- Listened to clients and introduced solutions to satisfy business and personal needs
- Increased sales and customer satisfaction through personalized service
- Developed and delivered engaging sales presentations to convey product benefits
- Offered each customer top-notch, personal service to boost sales and customer satisfaction
- Managed customer from initial contact to closing with attention to product benefits and advantages and discussed pricing with interested parties
- Developed and grew leads through repeat business and customer referrals
- Logged reports, expenses, receipts, and sales in company system
- Networked within community to build and nurture successful relationships with new and long-term customers
- Expanded brand and marketing strategies by planning strategic initiatives
- Trained and mentored new sales representatives
- Retained excellent client satisfaction ratings through outstanding service delivery
- Managed customer accounts to secure customer satisfaction and repeat business
- Developed and maintained comprehensive understanding of products, services and competitors to enhance sales
- Created professional sales presentations and seminars to effectively demonstrate product features and competitive advantages
- Greeted customers and offered assistance with selecting merchandise, finding accessories and completing purchases
- Assisted with inventory management and restocking of supplies
- Managed time efficiently in order to complete all tasks within guidelines
- Followed safety procedures and guidelines to maintain safe working environments
- Used equipment properly to avoid workplace hazards or injuries
- Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions
- Fielded customer complaints and facilitated negotiations resolving issues and reaching mutual conclusions
- Achieved or exceeded company-defined sales quotas.
Sales Manager
Freelance
Liberty, KY
01.2018 - 03.2022
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Resolved customer issues quickly to close deals and boost client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Closed lucrative sales deals using strong negotiation and persuasion skills.
- Met with clients, delivering presentations, and educating on product and service features and offerings.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Maintained ethical and positive working environment to reduce turnover and promote high retention rates.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
In-Home Caregiver
James Wall
03.2012 - 06.2013
- Assisted patients with dressing, grooming and feeding needs, helping to overcome and adapt to mobility restrictions
- Assisted patients with handling daily chores and errands by transporting to appointments, cleaning personal spaces, and purchasing supplies
- Interacted kindly with patients and families and displayed positive, outgoing attitude, resulting in establishment of long-term, professional relationships
- Cooked tasty, nourishing meals for patients to promote better nutrition
- Provided patients with assistance in completing daily tasks, reducing daily burden on family members
- Traveled to clients' homes to complete healthcare services and promote continuity of care
- Provided transportation and appointments management
- Provided mobility assistance such as walking and regular exercising
- Kept close eye on behavior and emotional responses of clients to address concerns and protect each person from harm
- Assisted disabled clients to support independence and well-being
- Encouraged patients to participate in safe physical activity to help boost mood and improve overall wellness
- Offered support for client mental and emotional needs to enhance physical outcomes and overall happiness
- Helped patients safely transition between sleeping surfaces and mobility assistance such as wheelchairs by providing consistent support
- Followed nutritional plans to prepare optimal meals
- Completed entries in log books, journals, and care plans to accurately document and report patient progress
- Coordinated daily medicine schedules and administration to help clients address symptoms and enhance quality of life
- Administered medication as directed by physician
- Monitored progress and documented patient health status changes to keep care team updated
- Checked vital signs on a daily basis and contacted supervisor regarding patient health concerns or behavioral changes
- Reported unusual or urgent circumstances in patients' condition or environment immediately to nurse supervisor
- Administered medications to patients and remained vigilant for negative side effects
- Performed laundry, grocery shopping, and other light housekeeping duties as instructed by client
- Monitored client health by performing routine pulse, temperature, and blood pressure checks
- Offered patients and families emotional support and instruction in preparing healthy meals, independent living, and adaptation to disability or illness
- Developed individual care plans for clients based on specific needs
- Transported clients for medical and personal outings
- Monitored changes in clients' conditions to report concerns to healthcare professionals
- Assisted clients with living independently through skill building and mentoring in areas such as housekeeping adaptations and preparation of healthy meals
- Communicated regularly with clients' families to provide updates on health and wellbeing
- Provided direct personal care and administrative services to clients
- Scheduled and coordinated medical appointments.
Education
No Degree - Certified Nurses Aid
Casey County High School
Liberty, KY06.2011
No Degree - Certified Nurse Aid
Casey County Vocational School
Liberty, KY05.2011
Skills
- Product Description
- Customer Engagement
- Complaint Handling
- Business Development
- Sales Management
- Relationship Building
- Keyword Research
- Influencer Marketing
- Mobile marketing
- E-commerce strategy
- Digital Marketing
- Customer Service
- Graphic Design
- Delivering Presentations
- Budget Development
- Testing and Optimization
- Creative Problem-Solving
- Strategic Planning
- Performance Evaluation
- Search Engine Optimization (SEO)
- Promotional planning
- Decision-Making
- Affiliate Program Marketing
- Microsoft Office
- Client Relationship Management
- Keyword optimization
- Creative Idea Development
- Market Research
- Search engine marketing
- Advertising Strategy
- Advertising Strategies
- Content Strategy
Languages
English
Native or Bilingual
Timeline
Digital Marketing Coordinator
Freelace
01.2022 - Current
Sales Manager
Freelance
01.2018 - 03.2022
Full-time Mother
My Kids
06.2017 - Current
Firewood Salesperson
Natasha Robbins (self)
06.2013 - Current
In-Home Caregiver
James Wall
03.2012 - 06.2013
No Degree - Certified Nurses Aid
Casey County High School
No Degree - Certified Nurse Aid
Casey County Vocational School