Nicholas Bruce
Cut Off,LA
Summary
Dynamic Vice President with over 17 years of experience in driving sales growth and enhancing operational efficiency. Proven track record in developing innovative solutions that align with organizational goals and foster sustainable change. Recognized for strategic problem-solving capabilities and a strong commitment to ethical leadership, aimed at meeting both current and future business needs. Eager to leverage expertise in a challenging environment that encourages continuous improvement and professional development.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Sales Representative
Breaux Petroleum Products
Lockport, La
10.2023 - 04.2025
- Organized client visits, presentations, product demonstrations and trade shows.
- Identified opportunities for cross-selling additional products and services.
- Secured favorable pricing contracts to enhance profitability.
- Coordinated with other departments to ensure timely delivery of orders.
- Developed and maintained relationships with customers to ensure repeat business.
- Identified areas of improvement in existing processes and implemented solutions accordingly.
- Generated new sales leads through cold calling and networking activities.
- Developed customized sales techniques to successfully sell and upsell services to new and existing clients.
Integrator
Gengatorz
Houma , La
09.2021 - 10.2023
- Provided oversight of all departments in order to ensure the smooth operation of daily activities.
- Created effective communication strategies between management team members and employees at all levels of the organization.
- Spearheaded efforts to enhance the customer service process while maintaining quality assurance standards.
- Identified and established KPIs to improve team efficiencies and sales strategies.
- Exceeded sales goals through up-selling and cross-selling with the existing client base, as well as strategically attracting new business.
- Hired, trained, and mentored sales and marketing staff dedicated to employing Google AdWords, Google Analytics, and other SEO techniques and metric sources.
- Improved profitability by accurately maintaining P&L to meet prime fiscal responsibility.
Vice President
Industrial Diesel Service LLC
Galliano , La
06.2009 - 10.2023
- Negotiated contracts with suppliers to reduce costs while maintaining quality standards.
- Designed incentive programs that motivated staff members while ensuring profitability targets were met.
- Organized special projects such as corporate events or marketing campaigns.
- Established performance standards for staff members in order to drive productivity levels up.
- Developed long-range plans for business growth, resulting in increase in annual sales.
- Improved profitability by accurately maintaining P&L to meet prime fiscal responsibility.
- Formulated policies that improved operational efficiency and productivity.
- Created program to promote new managers from within, leading to cohesive leadership structure.
- Hired, trained and mentored sales and marketing staff dedicated to employing Google AdWords, Google Analytics, and other SEO techniques and metrics sources.
- Developed and executed strategic plans to support the vision of the organization.
Education
Bachelor of Science - Marketing Concentration in Professional Selling
Nicholls State University
Thibodaux, LA05-2007
Skills
- Customer relationship management
- Lead generation
- Cross-selling techniques
- Sales strategy
- Product and service sales
- Sales Coaching
- Salesforce
- EOS
Certification
- Machinery Lubrication Technician Level 1
- Certified Generac Technician
- Certified Kohler Technician
- Certified Briggs and Stratton Technician
Timeline
Sales Representative
Breaux Petroleum Products
10.2023 - 04.2025
Integrator
Gengatorz
09.2021 - 10.2023
Vice President
Industrial Diesel Service LLC
06.2009 - 10.2023
Bachelor of Science - Marketing Concentration in Professional Selling
Nicholls State University
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