Nick Marsilio

• Built and scaled an outdoor marketing and media company specializing in content strategy, community marketing, and digital storytelling.
• Strategic Marketing Impact:
• Designed and executed multi-channel content strategies across social media, blogs, email, and web platforms, achieving 100K+ engaged followers for client brands.
• Owned the development process for organic social media and blog content, from ideation and content briefs to production and publication.
• Managed project execution across internal and external partners, ensuring timely delivery and quality control.
• Leveraged analytics and consumer insights to optimize engagement, inform content direction, and improve ROI across campaigns.
• Built and maintained influencer and ambassador programs, expanding brand reach and audience engagement.
• Partnered with internal teams and clients to align marketing initiatives with product launches, seasonal campaigns, and business objectives.

Current Client Portfolio Includes:

• Orvis | Turtlebox | Free Rein Coffee | Decked | Benelli | Elevate Stand Company | Williams Knife Company | PSE Archery | Lucky Duck | Cruzr Saddles | Heybo | Frogg Toggs | Annihilator Broadheads

• Owned content strategy and execution for social media, blogs, and digital storytelling across all channels.
• Developed content plans to engage consumers, drive brand awareness, and support product launches.
• Collaborated with creative, analytics, and product teams to ensure content aligns with business objectives.
• Managed project timelines with internal and external partners, ensuring all content is delivered on schedule and on brand.
• Leveraged audience insights and performance data to optimize content engagement and inform future strategies.
• Expanded ambassador and influencer programs to amplify reach and credibility within the mobile hunting community.

• Developed and executed multi-channel content strategy, including blogs, social media, and email campaigns.
• Drove 91.5% growth in engagement and website traffic through influencer expansion.
• Increased audience engagement by 57.5% in the first year through compelling, consumer-focused storytelling.
• Directed influencer partnerships and managed project execution across internal teams and external collaborators.
• Utilized data and performance analytics to optimize content strategy, improve engagement, and drive conversions.
• Led a creative team producing high-quality content to align with seasonal product launches and business objectives.

• Owned content development and brand storytelling across digital channels.
• Directed campaigns and product launch content to align with business and audience objectives.
• Applied analytics to evaluate performance and iterate content strategy for continuous improvement.
• Managed project workflows with internal and external partners to ensure high-quality execution.

• Produced photography, videography, and content strategies across multiple outdoor brands.
• Managed ambassador programs, social media planning, and analytics reporting.

• Delivered premium, personalized guided hunts, creating memorable experiences that built long-term client loyalty and repeat business.
• Developed deep expertise in wildlife behavior, habitat management, and field strategy, translating real-world knowledge into compelling storytelling for content and client engagement.