Nicole Braida Chernow
Orlando,FL
Summary
As a dynamic Demand Generation Manager with a proven track record in campaign management and marketing automation, I balance creativity with market data to build and execute strong and effective campaigns. I am skilled in strategic planning and effective communication, consistently driving lead acquisition and conversion rates.
Overview
1
1
Language
5
5
years of professional experience
Work History
Demand Generation Manager
Kaseya
04.2022 - Current
- Developed and executed demand generation campaigns to increase lead acquisition and conversion rates.
- Utilized marketing automation tools to streamline processes and optimize campaign performance.
- Collaborated with sales and marketing teams to align strategies and enhance customer engagement.
- Analyzed market trends and customer insights to inform targeted marketing initiatives.
- Managed content creation for various channels, ensuring alignment with brand messaging and goals.
- Led cross-functional meetings to drive collaboration and ensure project alignment across departments.
- Drove demand generation for the North American market efforts across omnichannel email, online marketing, events, and webinars.
- Coordinated trade shows and events that showcased our offerings while capturing valuable prospect information for follow-up marketing efforts.
- Aligned with sales to optimize outreach strategies, conversion, and workflow.
- Managed relationships with external vendors/partners to support demand generation activities efficiently within budget constraints.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
Marketing Specialist
HG Doctors
06.2021 - 03.2022
- Developed and executed targeted marketing campaigns to enhance brand awareness and engagement.
- Managed social media platforms, increasing audience engagement through compelling content creation and community interaction.
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Monitored social media channels, responding promptly to customer inquiries and feedback.
- Managed social media accounts on a day-to-day basis to increase company recognition by creating engaging content.
Education
Bachelor of Arts - English
University of South Florida
Tampa, FL05-2021
Skills
- Campaign management
- Marketing automation
- Event marketing
- Sales enablement
- Strategic planning
- Attention to detail
- Problem-solving
- Creative thinking
- Adaptability and flexibility
- Effective communication
- Teamwork and collaboration
Languages
French
Elementary
Interests
- Creative Writing
- Exploring famous landmarks, historical sites, and cultural attractions in a new destination
- Avid Reader
- Personal Development and Self-Improvement
Timeline
Demand Generation Manager
Kaseya
04.2022 - Current
Marketing Specialist
HG Doctors
06.2021 - 03.2022
Bachelor of Arts - English
University of South Florida