Nicole Parker
Arvada,CO
Summary
Agile, culturally aware, and results-oriented sales and customer success professional with +7 years of SaaS experience. Accomplished sales professional offering high performance leading development and implementation of superior and relationship and research driven sales strategy. Proven track record of identifying and creating profitable business opportunities, qualifying authentic prospects and cultivating strong partnerships.
Overview
6
6
years of professional experience
Work History
Enterprise Sales Executive, Road Data Solutions
Vaisala Xweather
Boulder, CO
05.2022 - Current
- Providing weather and pavement condition data observations to North American public works/government organizations to make faster, data-driven road and winter maintenance decisions through computer vision and forecasting/road weather model technologies (SaaS/AI Products).
- Conducts market and competitor research to understand customer preferences and needs, ensuring targeted and effective sales approaches.
- Exceeds leadership expectations by consistently achieving client retention and new business targets, resulting in +$500k in new and recurring revenue.
- Collaborates with cross-functional teams to align sales strategies with marketing initiatives, optimizing brand messaging and the customer experience.
- Documents and reports trends using various SaaS tools, providing actionable insights and analysis for strategic decision-making or pivoting away from a current sales Go-To-Market strategy.
Sales/Student Engagement Manager
2U Inc. MSW@CWRU & MBA@UCDavis
Denver, CO
06.2021 - 05.2022
- Developed relationships with external university partners responsible for admissions, and communicates the current status of prospective and active student pipelines.
- Monitored and assessed account managers, marketing assets, and strategic initiatives to ensure proper prospective student engagement and quality outreach.
- Manage all operational functions including; maximizing efficiency by strategically leveraging Salesforce and Tableau, developing streamlined and consistent communications, and effectively managing partner-facing and internal processes.
Senior Account Executive
2U Inc. MBA@UCDavis
Denver, CO
06.2019 - 06.2021
- Collaborating with managers and relevant program stakeholders to identify cohort goals and weekly/daily objectives through accurate forecasting, to promote applicant pool growth, and secure student enrollment and retention.
- Leading virtual teams and change management initiatives; transitioning a team of 11 Individual Contributors to work remotely, facilitating training, meetings, and strategy sessions virtually; revamping entire onboarding process for remote external new hires.
Account Executive
2U Inc. OnlineMSW@Fordham
Denver, CO
01.2018 - 06.2019
- Created a custom training program based on new Account Manager's learning styles.
- Developed relationships with prospective customers via phone in a high-volume call environment, while exceeding metrics and goals set by management consistently.
Education
Masters of Science - Management and Leadership
Pepperdine University, Graziadio Business School
Malibu, CA04.2021
Bachelor of Arts - Justice and Law, and Psychology
American University, School of Public Affairs And College of Arts & Sciences
Washington, DC05.2016
Skills
- Relationship Management
- Interdepartmental Collaboration
- Time Management
- Staff Training and Development
- Market Trend Analysis
- Sales Presentations
- Marketing Strategy
- Lead Generation
- Consultative and Relationship Selling
- Customer Trend Analysis
- Territory Management
- Pipeline Development
- CRM Proficiency
- Brand Marketing
- Competitor Analysis
- Marketing Strategy Development
Timeline
Enterprise Sales Executive, Road Data Solutions
Vaisala Xweather
05.2022 - Current
Sales/Student Engagement Manager
2U Inc. MSW@CWRU & MBA@UCDavis
06.2021 - 05.2022
Senior Account Executive
2U Inc. MBA@UCDavis
06.2019 - 06.2021
Account Executive
2U Inc. OnlineMSW@Fordham
01.2018 - 06.2019
Masters of Science - Management and Leadership
Pepperdine University, Graziadio Business School
Bachelor of Arts - Justice and Law, and Psychology
American University, School of Public Affairs And College of Arts & Sciences
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