Nicole Johnson
Lynn,MA
Summary
Motivational leader and forward-thinking professional offering advanced experience in overseeing operations, driving business strategy and establishing market dominance. Highly proficient in business development and strategic planning resulting in consistent growth and profitability. Proven leader with track record of successful communication, client relationship building, and achievement of sales goals.
Overview
26
26
years of professional experience
Work History
Senior Director of Membership
Health & Fitness Association (formerly IHRSA)
Boston, MA
12.2008 - Current
- Oversaw budgeting processes and ensured fiscal responsibility was maintained throughout the fiscal year, resulting in the team exceeding a $2.3 million budget by 3% ($74,000)
- Established key performance indicators to track goals, resulting in membership growth over the last two years.
- Increased the retention rate from 60% to 84% with a focus on recapturing lost leaders.
- Collaborated with the executive leadership team to develop long-term objectives that would drive future success.
- Created an orientation seminar for new attendees and grew live participation year-over-year at the annual conference.
- Oversaw the company's first membership video project that reached over 25,000 people in the first week.
- Assessed organizational systems and infrastructure, recommending changes as needed.
- Analyzed financial performance metrics and customer feedback data to identify areas for improvement.
- Managed multiple projects simultaneously while ensuring deadlines were met.
- Coordinated with stakeholders across multiple departments to develop innovative strategies for problem solving.
- Built relationships with external partners, vendors, and customers in order to foster collaboration.
- Monitored industry trends and made recommendations on how they could be leveraged by the organization.
Registration Manager
Health & Fitness Association (formerly IHRSA)
Boston, MA
09.2002 - 11.2008
- Collaborated with our international leader to establish overall event registration goals, strategic plans, and objectives.
- Managed sales operations and created monthly reports on US registrations for multiple events.
- Collaborated with marketing team to create promotional materials for target customers.
- Built and maintained influential partnerships with key stakeholders while utilizing customer data analysis to uncover trends, preferences, and avenues for growth.
- Designed and implemented effective plans to optimize price structures, negotiation procedures, and closing strategies.
- Consistently exceeded individual sales goals while providing optimal customer experiences.
- Implemented efficient strategies for remote collaboration, resulting in improved productivity.
Accounting Assistant
Health & Fitness Association (formerly IHRSA)
Boston, MA
06.1998 - 08.2002
- Managed the entry of financial data into the association software and ensured accurate reconciliation of various monetary transactions.
- Processed journal entries for accruals, amortization and other adjustments.
- Researched discrepancies between invoices, purchase orders, packing slips.
- Provided onsite accounting services and managed logistics for convention and trade shows.
- Assisted with accounts receivable activities such as invoicing, collections, and deposits.
- Managed vendor relationships by ensuring timely payments and resolving disputes.
- Provided support to upper management with special projects related to finance or accounting processes.
Education
Associate of Science - Paralegal Studies
North Shore Community College
Danvers, MA05-2015
Skills
- Strategic Planning and Alignment
- Business Development
- Retention Strategies
- Financial Acumen
- Data Analytics
- Salesforce CRM Software
- Artificial Intelligence Skills
- Training and Onboarding
- Project Management
- B2B Communication
- Travel Coordination
Achievements & Affiliation
- Xperience Travel Network, 2022 - present, Wellness Travel Specialist l Destination Specialist
- Toastmaster, 2016, 2019, Presenter at The Communication and Leadership Conference hosted by District 31 Toastmasters l V.P. of Education (Club Officer) l Area Director (District Officer) l V.P. of Membership (Club Officer) l Competent Leader Certificate l Competent Communicator Certificate l First Place Contest Winner at the Area & District level
- Hubspot, 2017, 2019, Sales Enablement Certified (2019) l Inbound Sales Certified (2018) l Inbound Certified (2017)
Affiliations
- Community Advocacy
- Fundraising Walks
- Music Festival Volunteer
- Global Traveler
- Children's Author
References
References available upon request.
Timeline
Senior Director of Membership
Health & Fitness Association (formerly IHRSA)
12.2008 - Current
Registration Manager
Health & Fitness Association (formerly IHRSA)
09.2002 - 11.2008
Accounting Assistant
Health & Fitness Association (formerly IHRSA)
06.1998 - 08.2002
Associate of Science - Paralegal Studies
North Shore Community College
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