Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Nicole Makarow

West Orange

Summary

Seasoned Senior Product Manager with considerable experience in overseeing the entire product life cycle, from conceptualization to market launch. Strong skills in cross-functional team collaboration, strategic planning and customer-oriented product development. Proven track record of boosting sales growth through innovative product strategies and effective problem-solving. Have consistently delivered high-quality products that meet market needs and drive business success.

Overview

18
18
years of professional experience

Work History

Senior Product Manager – Impulse & Seasonal

Horizon Group Usa
New Providence
04.2025 - Current
  • Lead product development for seasonal and impulse goods, overseeing development, sourcing, and margin strategy from concept through retail execution
  • Maintain daily communication with overseas offices regarding project status, sourcing, costing, timelines, and product revisions
  • Collaborate with cross-functional partners in Sales, Planning, Marketing Ops, Compliance, and Data Management to meet tight deadlines and drive results across multiple product lines
  • Analyze product margins and implement cost-saving strategies in collaboration with the merchandising team
  • Review production approval samples and provide customer-required samples, ensuring product compliance, design accuracy, and readiness for retail execution

Senior Product Manager

Party City
Woodcliff Lake
06.2023 - 09.2024
  • Developed and maintained detailed product lifecycle roadmaps, aligning with market trends and business goals.
  • Identified and implemented improvements to existing product lines, enhancing product performance, and increasing retail sales.
  • Negotiated pricing strategies to achieve optimal margins while identifying creative solutions to improve cost efficiency.
  • Collaborated cross-functionally with design, merchandising, supply chain, and marketing to develop and launch new seasonal product lines.
  • Led claims development and packaging design, ensuring product compliance, brand consistency, and market appeal.

Senior Associate Product Manager

Bed Bath & Beyond
Union
04.2022 - 06.2023
  • Managed product assortment planning, ensuring offerings aligned with customer needs and market trends
  • Assisted in the execution of new product launches and promotional campaigns, ensuring strong market positioning
  • Supported and optimized sourcing strategies by leveraging both new and existing vendor relationships to drive cost efficiency and quality improvements
  • Conducted comprehensive marketplace analysis through trade show attendance, competitor research, and digital platform evaluation, driving informed product strategy decisions

Assistant Buyer

Ralph Lauren/ Polo Factory stores
Nutley
07.2018 - 04.2022
  • Oversaw the buying process for women’s woven tops and outerwear, ensuring optimal product selection, inventory levels, and alignment with seasonal trends
  • Transitioned to managing the buying process for men’s woven tops, sweaters, and outerwear, applying market insights to curate product assortments and drive sales growth
  • Led the creation and management of new and carryover styles for each season, ensuring all styles were accurately reflected in the GFE system
  • Collaborated with cross-functional teams to ensure seamless execution of weekly promotions and markdowns, ensuring proper flow to stores and maximizing sales opportunities.

Production Coordinator

Axiom Apparel Group
New York
03.2015 - 07.2018

Assistant Buyer

Dressbarn
Mahwah
08.2007 - 03.2015

Education

Associate of Arts - Fashion Marketing & Management

Berkeley College
Woodland Park, NJ
05-2006

Skills

  • Product lifecycle management
  • Sourcing and negotiations
  • Financial efficiency alignment
  • Quality control
  • Interdepartmental cooperation
  • Team management
  • Process optimization
  • Strategic Planning & Market Trend Analysis
  • Product and packaging QA
  • Microsoft Suite
  • Google Workspace
  • AS400, PLM, GFE, MicroStrategy, Sigma, Miro, Asana

Timeline

Senior Product Manager – Impulse & Seasonal

Horizon Group Usa
04.2025 - Current

Senior Product Manager

Party City
06.2023 - 09.2024

Senior Associate Product Manager

Bed Bath & Beyond
04.2022 - 06.2023

Assistant Buyer

Ralph Lauren/ Polo Factory stores
07.2018 - 04.2022

Production Coordinator

Axiom Apparel Group
03.2015 - 07.2018

Assistant Buyer

Dressbarn
08.2007 - 03.2015

Associate of Arts - Fashion Marketing & Management

Berkeley College