Nicole Namachar
New Kensington,PA
Summary
Throughout my 10 years in radio promotions and management, I have created strong partnerships, built dynamic teams, and executed successful promotions that resulted in increased brand awareness for multiple radio stations. I’m an excellent written and interpersonal communicator who thrives off of my love for people - every organization's greatest resource! I'm a detail-oriented self-starter who works with joy and positively influences teams with a can-do attitude and sunny disposition.
Overview
11
11
years of professional experience
Work History
Promotion Operations Manager
Educational Media Foundation
Pittsburgh, PA
03.2018 - Current
- Develop a talented team, participating in recruiting, hiring, coaching and performance management for fourteen Promotions offices across the country.
- Manage our Promotions Teams use of our programs.
- Train new team members on best promotional practices, our procedures, and processes.
- Create all training materials and standard operating procedures.
- Build relationships with researched suppliers to secure competitive products and prices.
- Purchase equipment, swag and apparel for staff.
- Manage Promotions Team budgets.
- Ensure brand consistency across all markets.
- Collaborate with our Legal Department to maintain compliance through on-air content.
- Create spreadsheets using Microsoft Excel for monthly reporting and presented operational metrics to the Promotions Director for review.
Senior Promotions Team Manager
Educational Media Foundation
Pittsburgh, PA
01.2017 - 03.2018
- Managed the Pittsburgh, New York, Chicago and Philadelphia offices by coaching the Promotions Managers in best promotional practices.
- Led each office in building the K-LOVE and Air1 brands through strategizing ways to reach listeners in their individual markets.
- Evaluated employee performance and offered corrective coaching, when necessary, to achieve maximum productivity.
- Managed employee relations through effective communication, training and development.
- Administered quarterly reviews to direct reports and set clear and measurable goals, action plans and follow-up procedures.
- Drove team performance by creating a positive work atmosphere and administering recognition and rewards.
Lead Promotions Manager
Educational Media Foundation
Pittsburgh, PA
01.2015 - 01.2017
- Promoted K-LOVE and Air1 to thousands of potential listeners in PA, OH and WV territories monthly, through events, marketing, and social media.
- Utilized interpersonal communication skills to build promotional partnerships and create enthusiasm for K-LOVE and Air1 to attract listeners and new promotional partners.
- Scheduled and executed contests and promotions through the use of PromoSuite and Counterpoint Traffic System.
- Coordinated and executed station owned events regularly in the Pittsburgh area.
- Strategized new and innovative ways to engage K-LOVE and Air1 listeners via station events, contests, texting and social media platforms, and website and app use.
- Implemented and oversaw on-air contesting, on-site promotions, and station events.
- Served as coach and mentor to Promotions Manager in the areas of promotional strategies and planning techniques.
Promotions Manager
Educational Media Foundation
Pittsburgh, PA
06.2013 - 01.2015
- Planned, developed, executed, and managed local promotional events and contests.
- Created new and innovative ways to reach potential K-LOVE and Air1 listeners.
- Developed a known presence within the community to enhance visibility and brand recognition.
- Created strong promotional partnerships with local community leaders.
- Engaged regularly with listeners via social media outlets to promote events, execute contests, and maintain interaction.
- Fulfilled and managed advertising opportunities for all PA and OH signals.
- Scheduled and staffed all K-LOVE events in the Pittsburgh area.
Promotions Assistant
CBS Radio
Pittsburgh, PA
08.2011 - 06.2013
- Assisted in the planning and execution of station events varying in size from small events with 15 people to thousands at venues such as PPG Paints Arena.
- Set up audio equipment for radio events and promotions, and ensured equipment operated properly throughout the length of the event.
- Worked with diverse groups of listeners, event managers, and sales directors while promoting radio events throughout the Pittsburgh area.
- Provided administrative support to the Director of Promotions and sales representatives.
- Utilized Microsoft Office and Photoshop for administrative tasks, as well as logos for promotions and contests.
Education
Bachelor's - Media & Communications
University of Pittsburgh
Pittsburgh, PA05.2012
Skills
- Staff Management
- Budget Management
- Team Leadership
- Hiring and Onboarding
- Microsoft Office, VPromotions, ADP, Sharepoint, Second Street, Aquira, Hipcricket
- Promotional Strategies
- Event Execution
Timeline
Promotion Operations Manager
Educational Media Foundation
03.2018 - Current
Senior Promotions Team Manager
Educational Media Foundation
01.2017 - 03.2018
Lead Promotions Manager
Educational Media Foundation
01.2015 - 01.2017
Promotions Manager
Educational Media Foundation
06.2013 - 01.2015
Promotions Assistant
CBS Radio
08.2011 - 06.2013
Bachelor's - Media & Communications
University of Pittsburgh
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